Forrester

For Enterprise Architecture Professionals

Blog:So, You Need To Create An EA Assessment Model? Five Tips To Speed Things Up

I receive a lot of inquiries from clients about an EA maturity/assessment model. It’s proven to be a common and excellent way to track EA’s progress and influence plans — so common...

For Security & Risk Professionals

Blog:Managed Service Market Is Growing – Come On In, The Water’s Fine!

I reported that the managed security services market is growing in our recent Forrester Wave™ covering North American managed security service providers. Trustwave just issued a press release...

For Marketing Leadership Professionals

Blog:What Twitter's API Changes Mean For B2B Marketers And Vendors Of Social Marketing Tools

While it has been covered in many other places across the Web (start with Marco Arment, then Ben Brooks), Twitter’s API changes today should worry any social marketers who use tools and...

For Customer Insights Professionals

Blog:Understanding Tag Management Tools And Technology

Last week Forrester published Understanding Tag Management Tools And Technology. The new research couldn't have arrived at a better time; by any standard, 2012 has been a banner year for tag...

For Sourcing & Vendor Management Professionals

Blog:Consolidation Of The Chinese IT Services Market: The Race To Delivery Maturity

Gene Cao, Frederic Giron, Michael Barnes On August 10, rival IT outsourcers hiSoft and VanceInfo announced their intention to merge. The resulting entity will comprise a much bigger organization,...

For Application Development & Delivery Professionals

Blog:TechnoPolitics Podcast: Can Apple Mac Attack The Enterprise?

Bring Your Mac To Work? Are you or someone you know a Mac lover but brutally forced to use a PC at work? Don't fret or give up yet. Many firms such as Genentech are saying "no" to PCs and "yes"...

For Customer Experience Professionals

Blog:You Are In The Customer Experience Business, Whether You Know It Or Not

Customer experience is fundamental to the success of every business. For most companies, in fact, customer experience is the single greatest predictor of whether customers will return — or...

For Infrastructure & Operations Professionals

Blog:National Broadband Network (NBN) In Singapore Bringing New Thinking Of Selling Consumer Services

I was in Singapore two weeks ago and had the chance to meet Malcolm Rodrigues and Greg Mittman from an emerging broadband service provider called MyRepublic. MyRepublic is a new service-based...

For Business Process Professionals

Tool:Forrester Wave™: BPM Training And Certification Programs, Q2 2012

For Application Development & Delivery Professionals

Blog:What Does R Integration Really Mean For BI Platforms?

I just received yet another call from a reporter asking me to comment on yet another BI vendor announcing R integration. All leading BI vendors are embedding/integrating with R these days, so I was...

For Infrastructure & Operations Professionals

Blog:Where IT Metrics Go Wrong: 13 Issues To Avoid

In a recent Forrester report — Develop Your Service Management And Automation Balanced Scorecard — I highlight some of the common mistakes made when designing and implementing...

Discussion:Case Study: Hapoalim Injects A Human Touch Into Digital Banking

For Analyst Relations Professionals

Tool:Analyzing An AR Value Statement

For Data Insights Professionals

Blog:A New Shopping Arena For Consumers

For consumers today, online and mobile channels have become an integral part of the shopping experience — for both researching and purchasing products and services. In their transition to agile...

For Enterprise Architecture Professionals

Blog:It Doesn't Matter Where EA Lives — So Let's Stop Arguing About It

George Colony, our CEO, just released a post on his blog about enterprise architecture, aptly enough named “Enterprise Architects For Dummies (CEOs).” I retweeted the post to my followers...

For Marketing Leadership Professionals

Blog:Marketing Is Alive And Well.

Over the past 2 weeks, we have seen a lot of buzz from a HBR blog post written by Bill Lee.  The title, "Marketing Is Dead" continues to get Bill's blog post quite a bit of mileage and even...

For Chief Information Officer Professionals

Blog:The Anytime, Anywhere iWorker

Recently, my colleague Melissa Parrish wrote a great report on the Always-Addressable Customer, a population of ultra-connected consumers for whom mobile is a key touchpoint. Based on the number of...

For CIO Professionals

Survey:Forrsights Business Decision-Makers Survey Q4 2012

Forrester's Forrsights Business Decision-Makers Survey, Q4 2012, was fielded to 3,616 business decision-makers located in Australia, Brazil, Canada, China, France, Germany, India, Indonesia, Japan,...

For Application Development & Delivery Professionals

Blog:Red Prairie Acquires JDA

New Mountain Capital, the owner of Red Prairie, the demand sensing and supply chain execution software vendor, announced last week that it would fully acquire supply chain planning vendor JDA. The...

Discussion:Role Profile: The CIO

Were can I find a refreshed version?

For Infrastructure & Operations Professionals

Blog:IT Service Management In 2012: In The Words Of Marvin Gaye, “What’s Going On?”

I bet in your head you just sang “What’s Going On” to yourself – I hope that you did, it’s a classic. Anyway, it’s that time again … my Forrester colleague...

Discussion:Evaluate New Converged Infrastructures To Underpin The Software-Defined Data Center

For Application Development & Delivery Professionals

Blog:COTS Vs. Home-Grown BI Apps

Wanted to run the following two questions and my answers by the community: Q. What is the average age of reporting applications at large enterprises? A. Reporting apps typically involve source data...

For Chief Information Officer Professionals

Blog:India Ranks Second In Expected 2013 Asia Pacific Mobile Software Spending Growth

Data from Forrester’s Forrsights Budgets and Priorities Tracker Survey, Q4 2012 highlights that a total of 53% of IT organizations interviewed in India plan to increase their software spending...

Discussion:How To Start Bridging The Mobile Monetization Gap