IT Spending Forecasts

IT spending forecasts project the money spent on technology infrastructure and support systems.

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47 results in Reports

  • Martin Gill
  • For eBusiness & Channel Strategy Professionals

    Report:Sustain A Digital Culture

    Continuous Improvement: The Digital Business Transformation Playbook

    Organizations face a number of roadblocks as they transform to become truly digital businesses. Legacy technology, siloed KPIs, and a lack of understanding of how customers really use emerging...

    • Downloads: 732
  • For eBusiness & Channel Strategy Professionals

    Report:Trends 2014: Staffing And Hiring For eBusiness

    Our Annual Benchmark Of eBusiness Team Sizes And Job Functions

    In our annual organizational and staffing survey of eBusiness and channel strategy professionals, we found that while eBusiness budgets and team sizes are growing, finding the skills and capabilities...

    • Downloads: 217
  • For eBusiness & Channel Strategy Professionals

    Report:Introducing The Global Retail Segmentation

    Leverage Forrester's Global Technographics® Benchmark Data To Design Localized Retail Experiences

    It's easy for eBusiness executives to assume that shoppers use different touchpoints the same everywhere. But the reality is that there are some significant global differences in consumers' attitudes...

    • Downloads: 419
  • For eBusiness & Channel Strategy Professionals

    Report:Four Steps To Your Agile Future

    Today's multichannel company faces enormous pressure to adapt to changing customer expectations and emerging competitive threats. Legacy channel-centric approaches and siloed organizations can no...

    • Downloads: 508
  • For eBusiness & Channel Strategy Professionals

    Report:German Online Retail Overview, 2011

    Despite A Thriving Online Market, Multichannel Retail Is Still An Untapped Opportunity For German Retailers

    The German online retail market is the second largest in Europe. Amazon.de and eBay are dominant forces, with major German consumer brands selling through those sites, and others following suit...

    • Downloads: 723
  • For eBusiness & Channel Strategy Professionals

    Report:EU Mobile Commerce Forecast, 2012 To 2017

    Mobile eCommerce revenues across Europe will rise from €1.7 billion in 2011 to €19.2 billion in 2017, reaching 6.8% of total web sales. Simple, easy to merchandise categories such as...

    • Downloads: 945
  • For eBusiness & Channel Strategy Professionals

    Report:European Online Retail: Five Trends To Watch In 2013

    European eBusiness Executives Must Embrace A Multi-Touchpoint Reality

    European retail eBusiness executives face a time of unprecedented change. The range of touchpoints that customers use to discover, explore, buy, and re-engage with brands is growing by the day. New...

    • Downloads: 702
  • For eBusiness & Channel Strategy Professionals

    Report:Build A Digitally Savvy Organization

    Organization: The Digital Business Transformation Playbook

    To survive the destructive forces of digital disruption, eBusiness leaders must drive digital business transformation. Yet most current digital organizations are too tactical to create competitive...

    • Downloads: 404
  • For eBusiness & Channel Strategy Professionals

    Report:Globalize Your eBusiness Organization Structure

    Organization: The eCommerce Globalization Playbook

    The Internet has flattened the world, meaning many digital teams now have an international, if not global, mandate. With many markets suffering from poor domestic growth rates, eBusiness executives...

    • Downloads: 60
  • For eBusiness & Channel Strategy Professionals

    Report:Website Functionality Benchmark: European Consumer Electronics Retailers

    Forrester Applies Its Website Functionality Benchmark Methodology To The Sites Of Four Specialist European Consumer Electronics Retailers

    Forrester applied its Website Functionality Benchmark evaluation methodology to four European consumer electronics retailers: Best Buy UK, Currys, Darty, and Redcoon. These specialist retailers...

    • Downloads: 332
  • For CMO Professionals

    Report:The Future Of Business Is Digital

    The Powerful Advantages Of Embracing Dynamic Ecosystems Of Value

    Business leaders don't think of digital as central to their business because in the past, it hasn't been. But now your customers, your products, your business operations, and your competitors are...

    • Downloads: 1157
  • For eBusiness & Channel Strategy Professionals

    Report:Case Study: Amtrak Brings Rail Ticketing Into The 21st Century

    Mobile Ticketing Heralds A Cultural Revolution For Amtrak

    When Amtrak's senior director of business mobile systems set about bringing the rail ticketing process into the 21st century, he faced a double challenge. He was not only embarking on an ambitious...

    • Downloads: 144
  • For eBusiness & Channel Strategy Professionals

    Report:Trends In Russia's eCommerce Market

    Pinpointing Opportunities In Russia's Complex And Dynamic eCommerce Ecosystem

    Russia presents an enormous opportunity for eCommerce professionals eyeing potential international growth. However, as one Russian eBusiness professional told us, "You can make a lot of money here,...

    • Downloads: 214
  • For eBusiness & Channel Strategy Professionals

    Report:Welcome To The Era Of Agile Commerce

    Multichannel commerce is being reborn. Traditional ways of describing multichannel commerce no longer work because customers don't interact with companies from a "channel" perspective. Customers now...

    • Downloads: 4011
  • For CIO Professionals

    Report:Unleash Your Digital Business

    The Future Of Business Is Digital

    As a CIO, you are destined to play a pivotal leadership role in the transformation of your business to a digital business. In this report, written for business leaders and originally published under...

    • Downloads: 378
  • For eBusiness & Channel Strategy Professionals

    Report:2013 eBusiness Organizational Trends

    eBusiness Professionals Believe Teams Should Integrate With Their Organizations

    As digital channels and strategies grow in importance across firms and become increasingly vital to the success of the company as a whole, eBusiness teams see their responsibilities, budgets, and...

    • Downloads: 520
  • For eBusiness & Channel Strategy Professionals

    Report:Predictions 2014: The Year Of Digital Business

    Predictions For 2014 On Digital Strategy, Organization, Budgets, And Resourcing

    Digital business will become a reality in 2014. The question at the boardroom table isn't "Should we do digital?" That battle has been won. The key question now is "How?" As senior executives wrestle...

    • Downloads: 665
  • For eBusiness & Channel Strategy Professionals

    Report:Define New Metrics For Digital Business Success

    Performance Management: The Digital Business Transformation Playbook

    Digital business has broken traditional metrics. Key performance indicators (KPIs) that measure the success of a single touchpoint fail to inform eBusiness executives of the impact of consumer...

    • Downloads: 836
  • For eBusiness & Channel Strategy Professionals

    Report:The Digital Maturity Model

    Digital disruptors are tearing up the rule books, and no industry is immune. In response, firms must take a different approach to digital strategy, embedding digital capabilities into the heart of...

    • For eBusiness & Channel Strategy Professionals

      Report:Build An Effective Digital Education Program

      Best Practices For Increasing The Digital Savviness Of Your Employees

      eBusiness executives see a lack of digital skills and expertise as one of the critical blockers to digital transformation. In today's fast-moving, complex environment, it's no surprise that many...

      • Downloads: 175
    • For eBusiness & Channel Strategy Professionals

      Report:Trends 2013: Staffing And Hiring For eBusiness

      Our Annual Benchmark Of eBusiness Team Sizes And Job Functions

      In our annual organizational and staffing survey of eBusiness and channel strategy professionals, we find yet again that although eBusiness team sizes are growing, eBusiness professionals feel that...

      • Downloads: 358
    • For eBusiness & Channel Strategy Professionals

      Report:Agile Commerce Is Coming Of Age For European Retailers

      No Matter What Their Maturity, European eBusiness Success Will Hinge On An Effective Cross-Touchpoint Strategy

      The most visionary European multichannel retailers are beginning their transformation toward agile commerce and are reaching out to their customers on new touchpoints — mobile, social, etc....

      • Downloads: 432
    • For eBusiness & Channel Strategy Professionals

      Report:French Online Retail Overview, 2012

      French Online Retail Is On The Brink Of A Multichannel Revolution

      France is the third largest online retail market in Europe; although it will continue to mature and grow at a pace outstripping overall retail growth, there are significant changes in store for...

      • Downloads: 611
    • For eBusiness & Channel Strategy Professionals

      Report:European Online Retail: Five Trends To Watch In 2012

      European eBusiness Executives Strive To Give Their Customers Choice And Flexibility Across The Purchase Journey

      European shoppers are becoming increasingly web-savvy and are turning to a wider range of touchpoints as they research and buy products online and offline. In response, eBusiness executives across...

      • Downloads: 860
    • For eBusiness & Channel Strategy Professionals

      Report:The Digital Business Imperative

      Vision: The Digital Business Transformation Playbook

      Business leaders don't think of digital as central to their business because in the past, it hasn't been. But now your customers, your products, your business operations, and your competitors are...

      • Downloads: 512