Why Read This
Is unstructured data ready to take a seat at the table? It's fast becoming a first class citizen with information and data managers who recognize the limitations of relying solely on structured data from relational databases, data warehouses, business intelligence and business apps. Need proof? Informatica, an enterprise class data integration vendor best known for moving high volumes of structured data using extract, transform, and load (ETL) technology, acquired Itemfield, a privately held unstructured and semi-structured data integration vendor. The acquisition is a winner for information managers who seek to exploit the value of unstructured information for richer insights and decision making and to improve the information available in core business apps.