About Forrester
Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.

James serves Infrastructure & Operations and CIO Professionals, providing insights and best-practice use of cloud computing (IaaS, public and private clouds, cloud storage services and related cloud technologies and services). As the content lead for Forrester's Cloud Computing Playbook, he further advises IT leadership on cloud economics, cloud outsourcing (strategic rightsourcing), IT cloud readiness and business and developer engagement on cloud.
James is the author of best-practice analysis on maturing your virtualization and cloud practices, building a cloud computing consumption strategy, and optimizing web infrastructures for blazing-fast performance.
James has more than 25 years' experience in the industry, having served as a reseller, vendor strategist, chief marketing officer, journalist, and analyst for companies including Autodesk, Azul Systems, Gartner, Rockwell International, and Sun Microsystems.
He is a frequent speaker at industry, corporate, educational, and Wall Street events and has guest lectured at leading business schools. James has been named a top cloud computing analyst each of the last four years by leading industry associations including Web Hosting Industry Review (2009) Apollo Research (2010-11) and fWired (2012). He is also the 2011 recipient of the Forrester Bill Bluestein Award, given to the analyst whose body of work continually inspires our clients and guides their decisions to be great.
Working out of Silicon Valley, James holds a master's degree from the Annenberg School of Communications at the University of Southern California and a bachelor's degree from the University of North Texas.
Why Firms Need To Share Data To Become Customer-Obsessed
Enterprises seeking to better understand their customers, market, and competitive landscape can't afford to limit their insights to only what they already know — the data they generate...
We'll Finally Get Real About Cloud
As we start the new year, there is one clear takeaway regarding the cloud computing market: Enterprise use has arrived. Cloud use is no longer solely hiding in the shadows; IT departments are no...

And No, It's Not Your Virtualization Manager
Nearly half of all enterprise IT shops claim to be prioritizing private cloud investments in 2013, but both in the largest enterprises and those firms that are most aggressively investing in public...

This PowerPoint deck presents the data gathered from Forrester’s Q3 2012 Global Cloud Developer Online Survey. The survey fielded 106 responses; 56% from North America; 25% from Western...

Future Look: The Cloud Computing Playbook
The cloud landscape is shifting to cover a broader range of enterprise needs. Why? Cloud is curing the lack of responsiveness and economic flexibility that ails on-premises IT. Look for the popular...

Use The Cloud To Transform Them Instead
It has become conventional wisdom that leveraging cloud services will save you money. But that isn't universally true. To achieve these benefits, especially from cloud platforms...

Encourage Cloud Consumption The Right Way
You know your company is using cloud services; our Forrsights Software Survey, Q4 2011 shows that the average enterprise has between four and 12 software-as-a-service (SaaS) services in use already,...

A Cloud Playbook Template For Effectively Communicating Use
This cloud computing playbook toolkit item contains a sample cloud computing policy document that can be used by CIOs as a basis for crafting an effective policy around the use of cloud computing...

Performance Management: The Cloud Computing Playbook
This report outlines the performance management of Forrester's solution for CIOs working on developing effective objectives and metrics for their organization's cloud strategy. Crafting and measuring...
In 2008, Forrester examined whether cloud computing was ready for the enterprise. In 2012, the answer is a definitive yes, but many enterprises aren't ready for the cloud. This report outlines the...

Build/Buy Capabilities: The Cloud Computing Playbook
CIOs frequently ask us which applications they should consider moving to the cloud or replace with cloud services. Forrester provides you with a methodology to answer this question and help you...

Skills And Staffing: The Cloud Computing Playbook
Cloud services, from departmental SaaS applications to consumer-facing file sharing, are being brought into your organization, and they are increasingly weaving their ways into business workflows....
Business Impact: The Cloud Computing Playbook
When a market disruption as large as cloud computing comes along, it sends ripples throughout your organization, so it should come as no surprise that attitudes toward this technology vary widely...

Business Plan: The Cloud Computing Playbook
We all believe that cloud computing can save us money but aren't sure how to maximize these savings. Firms almost always consider cloud computing a cost advantage compared to the in-house, always-on...

Policy And Procedures: The Cloud Computing Playbook
Today it is no longer a question of when IT will align with business leaders but how. Cloud computing has emerged as one of the most significant game-changers to hit the technology landscape in the...

Change Management: The Cloud Computing Playbook
It's all too easy for CIOs and IT departments to build a strategy around any new technology area that is focused on delivering lower IT costs and greater operational efficiency. However, to get your...

Road Map: The Cloud Computing Playbook
Early in 2011, Forrester made a series of predictions about the future of cloud computing for that year. With 2012 now upon us, it's time to evaluate last year's predictions and introduce new...

Architectures To Balance Economies Of Scale And Security
True cloud services all use some mode of multitenancy — the ability for multiple customers (tenants) to share the same applications and/or compute resources. It is through multitenant...

Cloud Platforms: Foundational Systems Could Strengthen Your Preferred Service Providers
A growing number of public infrastructure-as-a-service (IaaS) clouds are coming to market that share the same underlying capabilities, technologies, and interfaces. Rather than build their clouds...

Cloud adoption, particularly of infrastructure-as-a-service (IaaS), is still in the early-adopter phase, and as a result there are no set industry standards. For IT infrastructure and operations...

Maturity, Acquisitions, And Enterprise Experience Drive Cloud Use Forward
With interest in and priority for investment in cloud rising, concern and challenges remain regarding what is (and isn't) a cloud computing service and which options are safe, mature choices. To help...

AWS Leads A Rapidly Growing Field
For many I&O professionals, developing a cloud strategy is a top priority for 2011 and 2012. After strategically selecting certain workloads fit for public IaaS, it's now time for selecting your...
How To Sift Through The Cloud Washing And Uncover True Value
While cloud computing is still in the early adopter phase, you're under executive pressure to develop a cloud strategy. And it's up to you to sort through the cloud washing and not only understand...

From Scoping To Sizing To Incenting Use: Unconventional Thinking Is Required
Recent Forrester inquiries from enterprise infrastructure and operations (I&O) professionals show that there's still significant confusion between infrastructure-as-a-service (IaaS) private clouds...
Five Solution Types To Choose From For Advancing Virtualization Maturity
Over the past year, client inquiry questions have evolved from "What is cloud?" to "What vendors should I consider?" This market overview examines the landscape of vendors providing solutions...
