About Forrester
Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.

James serves Infrastructure & Operations and CIO Professionals, providing insights and best-practice use of cloud computing (IaaS, public and private clouds, cloud storage services and related cloud technologies and services). As the content lead for Forrester's Cloud Computing Playbook, he further advises IT leadership on cloud economics, cloud outsourcing (strategic rightsourcing), IT cloud readiness and business and developer engagement on cloud.
James is the author of best-practice analysis on maturing your virtualization and cloud practices, building a cloud computing consumption strategy, and optimizing web infrastructures for blazing-fast performance.
James has more than 25 years' experience in the industry, having served as a reseller, vendor strategist, chief marketing officer, journalist, and analyst for companies including Autodesk, Azul Systems, Gartner, Rockwell International, and Sun Microsystems.
He is a frequent speaker at industry, corporate, educational, and Wall Street events and has guest lectured at leading business schools. James has been named a top cloud computing analyst each of the last four years by leading industry associations including Web Hosting Industry Review (2009) Apollo Research (2010-11) and fWired (2012). He is also the 2011 recipient of the Forrester Bill Bluestein Award, given to the analyst whose body of work continually inspires our clients and guides their decisions to be great.
Working out of Silicon Valley, James holds a master's degree from the Annenberg School of Communications at the University of Southern California and a bachelor's degree from the University of North Texas.
We'll Finally Get Real About Cloud
As we start the new year, there is one clear takeaway regarding the cloud computing market: Enterprise use has arrived. Cloud use is no longer solely hiding in the shadows; IT departments are no...

A Cloud Playbook Template For Effectively Communicating Use
This cloud computing playbook toolkit item contains a sample cloud computing policy document that can be used by CIOs as a basis for crafting an effective policy around the use of cloud computing...

Encourage Cloud Consumption The Right Way
You know your company is using cloud services; our Forrsights Software Survey, Q4 2011 shows that the average enterprise has between four and 12 software-as-a-service (SaaS) services in use already,...

Performance Management: The Cloud Computing Playbook
This report outlines the performance management of Forrester's solution for CIOs working on developing effective objectives and metrics for their organization's cloud strategy. Crafting and measuring...
Skills And Staffing: The Cloud Computing Playbook
Cloud services, from departmental SaaS applications to consumer-facing file sharing, are being brought into your organization, and they are increasingly weaving their ways into business workflows....
Business Plan: The Cloud Computing Playbook
We all believe that cloud computing can save us money but aren't sure how to maximize these savings. Firms almost always consider cloud computing a cost advantage compared to the in-house, always-on...

Policy And Procedures: The Cloud Computing Playbook
Today it is no longer a question of when IT will align with business leaders but how. Cloud computing has emerged as one of the most significant game-changers to hit the technology landscape in the...

Change Management: The Cloud Computing Playbook
It's all too easy for CIOs and IT departments to build a strategy around any new technology area that is focused on delivering lower IT costs and greater operational efficiency. However, to get your...

From Scoping To Sizing To Incenting Use: Unconventional Thinking Is Required
Recent Forrester inquiries from enterprise infrastructure and operations (I&O) professionals show that there's still significant confusion between infrastructure-as-a-service (IaaS) private clouds...
An Empowered Report: Sweeping Changes In The Business Landscape Will Topple The IT Status Quo
Over the next 10 years, three sets of forces will change the relationship of business, technology, and the IT organization. Technologies that are increasingly easy to acquire and use will empower...

How To Allocate Costs For Virtual Machines And Drive Greater Adoption
As you continue to consolidate your server infrastructure and make it more cloudlike, a key hurdle that you must overcome is cost allocation for the virtual infrastructure. While most enterprises are...
How To Get Business Units To Share Your Consolidated Infrastructure
As you continue to consolidate your server infrastructure and make it more cloudlike, a key hurdle you and most enterprises must overcome is the sharing of physical infrastructure between business...
Operationalizing BTaaS And Determining What Infrastructure Services Not To Do Yourself
Leading IT shops are leveraging today's recessionary climate to transform their organizations and the portfolio of services they manage and maintain. A new business-technology-as-a-service model, put...
This document provides a simple methodology for calculating the cost impacts of a new technology investment, process change, or project. Rather than conduct a full TCO analysis that can be...
Use Relative Cost Of Operations For Most Infrastructure Investment Justifications
Total cost of operations (TCO)-based financial analysis is held up as the gold standard for technology investment justification, but most firms don't have the rigor to apply the discipline to their...