Jon Erickson

Dir, TEI serving Sales Enablement PROFESSIONALS

Jon is director of Forrester's Total Economic Impact™ (TEI) practice. His focus over the past fourteen years at Forrester has been on developing methodologies for measuring and communicating the value of technology to IT strategy and planning executives as well as product marketing professionals. Jon also covers financial risk measurement tools for technology investments.

Previous Work Experience

In his previous position, Jon served as a senior analyst and principal consultant at Forrester, assisting in the development of Forrester's TEI methodology and processes. Jon came to Forrester through its acquisition of Giga Information Group. Prior to joining Giga, he worked for Sabre Capital, a merger and acquisitions firm in Raleigh, N.C., developing the company's external website and streamlining its database tools to take advantage of customer queries.


Education

Jon has bachelor's degrees in economics and industrial relations from the University of North Carolina at Chapel Hill, as well as an M.S. in economics with a minor in statistics from North Carolina State University.

Research Coverage:

Jon Erickson's Research

  • For Sourcing & Vendor Management Professionals

    Report: The ROI Of Cloud Apps

    Cloud applications continue to gain momentum in enterprise applications as buyers are attracted to fast deployment speeds, low upfront costs, and ongoing flexibility to scale up or down as needs...

    • Downloads: 1387
  • For Sales Enablement Professionals

    Report: Technology Value Beyond The Buyer's Four Walls: External Stakeholder Impact Defined

    To justify a technology investment, buyers traditionally estimate the expected impact or return on investment (ROI) within their own organization's four walls, typically to IT itself and end use...

    • Downloads: 313
    • Rating:
  • For Sourcing & Vendor Management Professionals

    Report: The ROI Of Software-As-A-Service

    Firms almost always consider software-as-a-service (SaaS) as a cost-advantage over on-premise in the short run due to its quick implementation times and pay-as-you-go pricing. But many firms que...

    • Downloads: 2145
  • For Sourcing & Vendor Management Professionals

    Report: The ROI Of Software-As-A-Service

    Firms almost always consider software-as-a-service (SaaS) as a cost-advantage over on-premise in the short run due to its quick implementation times and pay-as-you-go pricing. But many firms que...

    • Downloads: 2145
  • For Sourcing & Vendor Management Professionals

    Report: The ROI Of Cloud Apps

    Cloud applications continue to gain momentum in enterprise applications as buyers are attracted to fast deployment speeds, low upfront costs, and ongoing flexibility to scale up or down as needs...

    • Downloads: 1387
  • For Sales Enablement Professionals

    Report: Technology Value Beyond The Buyer's Four Walls: External Stakeholder Impact Defined

    To justify a technology investment, buyers traditionally estimate the expected impact or return on investment (ROI) within their own organization's four walls, typically to IT itself and end use...

    • Downloads: 313
    • Rating:

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