About Forrester
Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.

Jost serves Application Development & Delivery Professionals, particularly in financial services. As an analyst, he is an expert on a number of architecture and technology topics in global banking, such as off-the-shelf banking platforms (including core banking), banking architecture, banking platform transformation, multichannel platforms, architecture, and strategy. He also led research into the business and technology aspects of banking in the future (banking in 2023).
During his more than ten years with Forrester, Jost has provided strategic analysis and pragmatic advice to executives, operational-level managers, and architects on topics such as strategy plans, architecture development, governance, and large-scale software development, integration, and deployment. As a conference speaker and quoted expert, Jost has addressed numerous topics, such as industry trends, implementation, and the operation and migration of applications and systems, as well as the economic and strategic issues around these technologies.
Jost came to Forrester through its acquisition of Giga Information Group. Prior to Giga, Jost was director of architecture at DG Bank, where he was responsible for the medium- and long-term development of architecture and related topics and for the definition of the technology part of its multichannel strategy. He was the chairman of the bank's architecture decision body. Prior to joining DG, Jost worked as a technology consultant for eight years. He was responsible for a consulting practice that ran projects in the architecture and information technology space. Earlier, Jost worked on database systems, operating systems, software development, Unix standardization, and IT security, including contributions to the German and European IT security criteria.
Jost holds the German equivalent of a master's degree in computer science from the RWTH Aachen University.
Social media is transforming the way European online buyers interact with each other and consume content. Online buyers are using social media to connect with their peers and, to a much lesser...
Forrester conducted an online survey fielded in July 2012 of 20,778 European individuals in France, Germany, Italy, the Netherlands, Poland, Spain, Sweden, and the UK. This survey is based on an...

Forrester conducted an online survey fielded in September and October 2012 of 13,911 European individuals in France, Germany, Italy, the Netherlands, Spain, Sweden, and the UK. This survey is based...
The Business Impact Of Customer Experience
Business process professionals supporting customer-facing processes are often challenged to make the business case to their executive leaders that investing to improve the customer experience is a...
Forrester conducted a survey of 11,461 consumers ages 18 and older in South Korea, Australia, Japan, metropolitan China (including Hong Kong, Shanghai, Beijing, Guangzhou, Chengdu, Wuhan, and Xian),...
Investments in customer experience improvements are likely to drive a higher Net Promoter Score (NPS). Forrester tested the strength of the correlation between customer experience quality — as...
Brand And Margin Protection Inhibit Adoption, But Other Approaches Are Emerging
Skepticism is the watchword across Europe as eBusiness executives consider engaging with daily deals sites such as Groupon and Living Social. Concerns about brand damage and sales cannibalization are...
Forrester conducted an online survey fielded in June 2010 of 1,002 US individuals ages 18 to 88 with $1 million-plus in investable assets. For results based on a randomly chosen sample of this size...
Inhibitors Of Online Shopping Behavior In Europe
Even during the economic recession, online sales have kept growing as have online buyers: We project that 153 million Europeans will shop online in 2010. Despite this growth, 31% of online adults are...
A Technographics® Global Overview: Online Retail 2009
The Internet has evolved into an important retail channel, with millions of online consumers across the globe turning to it to make their purchases. As with many other online activities, Asian...
Forrester conducted an online survey fielded in March 2011 of 4,764 US individuals ages 18 to 88. For results based on a randomly chosen sample of this size (N = 4,764), there is 95% confidence that...
Demystifying The Hype For Retail eBusiness Executives
In spite of the fact that hundreds of millions of people around the world have Facebook accounts, the ability of the social network to drive revenue for eCommerce businesses continues to remain...

Forrester conducted an online survey fielded in April 2013 of 61,167 US individuals and 5,800 Canadian individuals ages 18 to 88. For results based on a randomly chosen sample of this size (N =...
Segmenting European Shoppers
After 12 years of online retail in Europe, the Internet has become a core part of the purchase journey for Europeans. Forrester has analyzed the shopping behaviors of European adults and created a...
What A Higher Customer Experience Index Score Can Do For Revenue
To help customer experience professionals prove the business value of a better enterprise customer experience, we built simple models that show how revenue increases when a company's Customer...
The European Technographics® Online Benchmark Survey, Q3 2011, surveyed 21,000 respondents in the eight markets of France, Germany, Italy, the Netherlands, Poland, Spain, Sweden, and the UK. This...
A Technographics® Global Snapshot Document
Across the globe, online shopping behaviors vary both by country and by the product category the consumer is looking to purchase. eCommerce channels should account for these two variables in order to...
How Research Touchpoints Affect Consumer Spending
Consumers connect with brands throughout the customer life cycle — they discover, explore, buy, and engage using a multitude of touchpoints. In the explore phase, consumers use a variety of...