About Forrester
Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.

Julie serves eBusiness & Channel Strategy Professionals. Julie's 25 years of work experience is balanced between the engineering and management consulting work she did in the first half of her career and her work as an analyst for the past 12 years. The combination of technical and business expertise positions prepared her well to work with business leaders to identify new opportunities offered by mobile technology and to develop strategies to engage with consumers on mobile devices. She has worked with hundreds of clients across retail, travel, banking, insurance, CPG, healthcare, retail, and more to advise and guide the development of their mobile strategies.
Julie's research and analysis have been widely cited in publications including The Wall Street Journal, The New York Times, USA Today, BusinessWeek, RCR Wireless, and The Onion and on CBS, NBC, and PBS.
Prior to becoming an analyst, Julie worked at a contextual services mobile startup in San Francisco and prior to that at Booz Allen & Hamilton.
Julie holds a B.S.E.E. and a Master of Science in electrical engineering and computer science from the Massachusetts Institute of Technology (MIT). She also holds an M.B.A. from the University of Michigan.
DBAs Gain Advanced Yet Usable Features For Heterogeneous DBMS
Vendors continue adding new and improved database administration features to their database management systems (DBMS) to automate more functions, yet enterprises with large and complex environments...
The Need For Speed, Services, And SaaS Is Shaping The Integration Future
Integration remains a high priority for enterprises in 2011 to 2012, leading Forrester to mine client inquiries and interview industry experts for insight into the latest integration trends....

Ease Of Use, Integration, Reliability, And Low Cost Make It A Compelling Solution
Over the past six months, Forrester interviewed 26 companies using Microsoft SQL Azure to find out about their implementations. Most customers stated that SQL Azure delivers a reliable cloud database...

Today, most organizations face growing data integration challenges due to increased data volume, complex data types, and an increased business need for real-time data. Information-as-a-service (IaaS)...
Data Archiving Is A Flexible Technology That Delivers Many Use Cases
With growing data volume, increasing data security breaches, and complex application-performance issues, most enterprises today face significant data management challenges. Keeping inactive data...

This presentation discusses database security trends and drivers; current database security challenges; why nonproduction environments such as test, development, Q&A, and staging are equally...

IBM, Imperva, And Sentrigo Lead, With Application Security, Oracle, And Fortinet Close Behind
In Forrester's 147-criteria evaluation of database auditing and real-time protection vendors, we found that the market is rife with mature products. IBM, Imperva, and Sentrigo lead the pack because...
This presentation discusses database security trends and drivers, current database security challenges, why enterprises should focus on an enterprisewide database security strategy, the three pillars...
Informatica, IBM, Composite Software, And Denodo Technologies Lead, With SAP, Microsoft, Oracle, Stone Bond, And Red Hat Close Behind
In Forrester's 53-criteria evaluation of data virtualization — also known as information-as-a-service (IaaS) — vendors, we found that Informatica, IBM, Composite Software, and Denodo...
Informatica, IBM, Oracle, SAP, SAS, Ab Initio, And Talend Lead, With Pervasive, Microsoft, And iWay Close Behind
In Forrester's 60-criteria evaluation of enterprise extract, transform, and load (ETL) vendors, we found that Informatica, IBM, Oracle, and SAP maintain leadership positions thanks to their ability...

This data chart examines ETL adoption trends based on a survey of 173 professionals who have purchased ETL software at their organizations.
Lately I have been getting quite a few inquiries on database migrations asking me about migration approaches, best practices, and tooling. Some of the reasons why companies are looking...
Align Data Management Roles To Create Stronger Business Value
The continuing explosion in data volume, increasing numbers of business users, growing data complexity, compliance requirements, need to support global operations, and growing need for real-time...
We'd like an analyst to speak to the following two questions: 1) What are the typical salary ranges for each of the following database administrator (DBA) positions: MySQL, Oracle, SQL Server, and...
IBM, ANTs Software, And EnterpriseDB Offer Innovative New Options
Database migrations have always been complex, time-consuming, and costly due to proprietary data structures and data types, SQL extensions, and procedural languages. It can take up to several months...
Planning Helps Improve Security And Meet Regulatory Compliance Requirements
Hackers continue to break into critical databases across the globe, largely because of gaps in database security implementations and lack of cohesive controls. Although enterprises can pass...
Over the course of this year, I’ve spoken with many organizations that are continuing to expand their usage of information-as-a-service (sometimes called data services) to support new business...
Forrester is currently running a database management survey assessing the state of the database market. We are surveying companies across various verticals to understand the type of DBMS...
Four Leaders And Four Strong Performers Compete For A Share Of The Enterprise Cloud Database Market
Cloud database offerings represent a new space within the broader data management platform market, providing enterprises with an abstracted option to support Agile development and new social, mobile,...

Informatica Helps Archive Data To Improve Performance And Lower Cost
Like most large organizations, EMC struggles with the performance and manageability of mission-critical applications because of increased data volume and user numbers. In the past, EMC added more...