Julie A. Ask

Vice President, Principal Analyst serving eBusiness & Channel Strategy PROFESSIONALS

Julie serves eBusiness & Channel Strategy Professionals. Julie's 25 years of work experience is balanced between the engineering and management consulting work she did in the first half of her career and her work as an analyst for the past 12 years. The combination of technical and business expertise positions prepared her well to work with business leaders to identify new opportunities offered by mobile technology and to develop strategies to engage with consumers on mobile devices. She has worked with hundreds of clients across retail, travel, banking, insurance, CPG, healthcare, retail, and more to advise and guide the development of their mobile strategies.

Julie's research and analysis have been widely cited in publications including The Wall Street Journal, The New York Times, USA Today, BusinessWeek, RCR Wireless, and The Onion and on CBS, NBC, and PBS.

Previous Work Experience

Prior to becoming an analyst, Julie worked at a contextual services mobile startup in San Francisco and prior to that at Booz Allen & Hamilton.


Education

Julie holds a B.S.E.E. and a Master of Science in electrical engineering and computer science from the Massachusetts Institute of Technology (MIT). She also holds an M.B.A. from the University of Michigan.

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33 results in Everything

  • Andrew Rose
  • For Security & Risk Professionals

    Report:Build A High-Performance Security Organization

    Executive Overview: The S&R Practice Playbook

    Today, business leaders expect the CISO to not only protect the organization from run-of-the-mill hackers but to also protect its brand and competitive advantage in the marketplace — all while...

    • Downloads: 596
    • Rating:
  • For Security & Risk Professionals

    Report:Prepare Your Security Organization For The Internet Of Things

    Why The Next Internet Revolution Is Much More Alarming Than The Last

    There is a revolution happening right now; innovative organizations are planning how they can merge the physical and digital worlds to bring new products and experiences to their customers. At the...

    • Downloads: 353
    • Comments: 1
    • Rating:
  • For Security & Risk Professionals

    Report:Q&A: Cyberinsurance Fundamentals For Security And Risk Professionals

    Since cyberinsurance first emerged in the late '90s, the number of available policies, the scope of those policies, and the number of insurers offering them have all significantly increased. Due to...

    • Downloads: 54
  • For Security & Risk Professionals

    Charts & Figures:The Scope Of Responsibilities In The Decentralized Security Organization

  • For Security & Risk Professionals

    Report:Build An Information Security Management System

    Policy And Procedures: The S&R Practice Playbook

    Over recent years, the information security industry has matured nicely; experts and associations have documented many best practice models, and their adoption has been widespread. It's disconcerting...

    • Downloads: 739
  • For Security & Risk Professionals

    Blog:The Atlantic Ocean Divides Financial Aspirations For CISOs In 2013

      As 2012 came to a close, we studied the financial position of many CISOs and asked about their expectations for 2013. Unsurprisingly, it was apparent that 2012 was another difficult year and...

    • For Security & Risk Professionals

      Blog:The Elephant And The Internet

      A little while ago I bumped into a journalist friend at a trade conference. We chatted about the event to try and identify hot topics and trends from our discussions and supplier meetings, and both...

      • For Security & Risk Professionals

        Report:Role Job Description: Chief Information Security Officer

        The role of the chief information security officer (CISO) is increasingly central to many organizations; however, it has many guises. No two CISOs have exactly the same roles and responsibilities,...

        • Downloads: 653
      • For Security & Risk Professionals

        Blog:New Research: Organizational Challenges

        I was reading an article recently which outlined the different agencies employed within the United Kingdom to protect against cyber-threats.  Not including the armed forces, who would have...

        • For Security & Risk Professionals

          Report:The Forrester Wave™: Information Security Consulting Services, Q1 2013

          Ernst & Young, Deloitte, IBM, Accenture, PwC, And KPMG Lead, With Wipro Following Close Behind

          The information security consulting market is growing explosively because security and risk professionals often lack the skill and bandwidth to accomplish their increasingly difficult mission. To...

          • Downloads: 525
          • Rating:
        • For Security & Risk Professionals

          Blog:A 'BYO' Too Far?

          Undoubtedly, most of you will have seen the amazing story about the developer who secretly outsourced his own role to China, investing 20% of his annual salary to free up almost all his work time....

          • For Security & Risk Professionals

            Report:Develop A Change Plan For Your Security Program

            Stakeholder Needs: The S&R Practice Playbook

            This report maps out the key stakeholders for Forrester's solution for security & risk (S&R) professionals looking to build a high-performance security program and organization. This report is...

            • Downloads: 522
            • Rating:
          • For Security & Risk Professionals

            Report:Navigate The Future Of The Security Organization

            Future Look: The S&R Practice Playbook

            This report outlines the future look of Forrester's solution for security and risk (S&R) executives working on building a high-performance security program and organization. This report is designed...

            • Downloads: 935
          • For Security & Risk Professionals

            Blog:InfoSec In The Supply Chain

            The importance of data security throughout the supply chain is something we have all considered, but Greg Schaffer, acting deputy undersecretary of the Homeland Security Department of the National...

            • For Security & Risk Professionals

              Report:Define A Road Map To Accelerate The Organizational Maturity Of Your Security Program

              Road Map: The S&R Practice Playbook

              This report outlines the future state of Forrester's solution for security and risk (S&R) executives working on building a high-performance security program and organization. This report is designed...

              • Downloads: 1025
            • For Security & Risk Professionals

              Blog:The Psychology Of Bad News

                Last night I stumbled across a documentary on BBC2 (content only available to UK residents – sorry!) about the human brain. One section talked about how the brain perceived risk issues...

              • For Security & Risk Professionals

                Blog:Is The Time Right To Spread Your Risk?

                For many years, security professionals have lived by the three pillars of risk management – AVOID, TREAT, ACCEPT.  These great tenets have served the profession well, enabling CISOs to...

                • For Security & Risk Professionals

                  Report:Assess Your Security Program With Forrester's Information Security Maturity Model

                  Assessment Framework: The S&R Practice Playbook

                  This report outlines the assessment framework associated with Forrester's solution for security and risk (S&R) executives. The report is designed to help CISOs as they continue working their way...

                  • Downloads: 2040
                  • Comments: 1
                  • Rating:
                • For Security & Risk Professionals

                  Report:What You Must Know About Data Privacy Regulations In Asia Pacific

                  Be Ready To Comply With Dynamic Regulatory Changes

                  Understanding the laws and regulations that govern data privacy across your organization is critical for any company, but it can be challenging. As a result, too many security and risk (S&R)...

                  • Downloads: 83
                • For Security & Risk Professionals

                  Blog:Starving The Golden Goose

                  The new revolution in apps and social media continues at a stunning rate. Nearly every day a colleague tells me of another app or site that is bubbling up and about to hit the big time. Many will not...

                  • For Security & Risk Professionals

                    Report:Building An Effective Information Security Policy Framework

                    CISOs Need To Act To Realize True Business Benefit From Security Policy

                    As information security has become more widely understood, the majority of organizations have built a set of supporting policies. Unfortunately, many of these are slowly drifting toward irrelevance...

                    • Downloads: 658
                  • For Security & Risk Professionals

                    Blog:CISOs Need To CYA - 'Comprehend Your Assets'

                    I recently went for coffee with a very interesting gentleman who had previously been responsible for threat and vulnerability management in a global bank – our conversation roamed far and wide...

                    • For Security & Risk Professionals

                      Blog:Compliance And Cloud – Responsible Or Accountable?

                      It’s interesting how many threads there are on the Internet that still debate the difference between these two words: “responsible” and “accountable.” Oddly enough,...

                      • For Security & Risk Professionals

                        Blog:Security Pros Need To Value Pragmatism Above All Else

                        Last night I attended a vendor presentation about cloud-based risk and the threat from nation state attacks. Unfortunately, due to a busy schedule and a difficult journey, I arrived just as the final...

                        • For Security & Risk Professionals

                          Blog:Go Beyond Technology To Build An Effective Security Practice

                          It’s common knowledge that the security landscape has shifted over the past few years and the once-strong perimeters that CISOs relied upon have become stretched, fragmented, and overrun by...

                          • For Security & Risk Professionals

                            Blog:A Christmas Present From MIT?

                            As much as the cloud computing model makes sense to me, my security sensibilities cry out about information risk every time I start to consider actual implementation for data of value across an...

                             
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