For CMO Professionals
Landscape: The 21st Century Brand Marketing Playbook
Technology-empowered consumers today have access to more information on brands than ever before and demand more of these brands. In turn, chief marketing officers (CMOs) are challenged to understand...
- Downloads: 325
For Marketing Leadership Professionals
Landscape: The Social Marketing Playbook
For most marketers, the question is no longer whether their customers use social media but rather how best to use social media to interact with those customers. So we've created a new data model...
- Downloads: 1509
- Comments: 4