Julie A. Ask

Vice President, Principal Analyst serving eBusiness & Channel Strategy PROFESSIONALS

Julie serves eBusiness & Channel Strategy Professionals. Julie's 25 years of work experience is balanced between the engineering and management consulting work she did in the first half of her career and her work as an analyst for the past 12 years. The combination of technical and business expertise positions prepared her well to work with business leaders to identify new opportunities offered by mobile technology and to develop strategies to engage with consumers on mobile devices. She has worked with hundreds of clients across retail, travel, banking, insurance, CPG, healthcare, retail, and more to advise and guide the development of their mobile strategies.

Julie's research and analysis have been widely cited in publications including The Wall Street Journal, The New York Times, USA Today, BusinessWeek, RCR Wireless, and The Onion and on CBS, NBC, and PBS.

Previous Work Experience

Prior to becoming an analyst, Julie worked at a contextual services mobile startup in San Francisco and prior to that at Booz Allen & Hamilton.


Education

Julie holds a B.S.E.E. and a Master of Science in electrical engineering and computer science from the Massachusetts Institute of Technology (MIT). She also holds an M.B.A. from the University of Michigan.

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4 results in Reports

  • Forrsights For Business Technology
  • Boris Evelson
  • For Application Development & Delivery Professionals

    Report:It's The Dawning Of The Age Of BI DBMS

    Complement Your RDBMS-Based BI With More Agile DBMS Technologies

    We know how to address the key business intelligence (BI) challenges of the past 20 years, such as stability, robustness, and rich functionality. Agility and flexibility challenges now represent BI's...

    • Downloads: 1370
  • For Application Development & Delivery Professionals

    Report:Trends In Business Intelligence Organizational Structures

    This set of data charts presents the results of the May 2011 Global Business Intelligence Organization Online Survey.

    • Downloads: 53
  • For Sourcing & Vendor Management Professionals

    Report:The Forrester Wave™: Business Intelligence Services Providers, Q4 2012

    The 12 Market Leaders That Deserve To Be On Most Shortlists

    In the past few years, the business intelligence (BI) services market has evolved significantly: advisory and management consulting firms have beefed up their implementation capabilities, while...

    • Downloads: 1110
    • Comments: 2
    • Rating:
  • For Application Development & Delivery Professionals

    Report:BI Maturity In The Enterprise: 2010 Update

    This set of data charts presents the findings from Forrester's Q4 2010 Global BI Maturity Online Survey. The data charts also highlight the differences and trends from our Q4 2009 survey.

    • Downloads: 15
 
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