About Forrester
Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.

Julie serves eBusiness & Channel Strategy Professionals. Julie's 25 years of work experience is balanced between the engineering and management consulting work she did in the first half of her career and her work as an analyst for the past 12 years. The combination of technical and business expertise positions prepared her well to work with business leaders to identify new opportunities offered by mobile technology and to develop strategies to engage with consumers on mobile devices. She has worked with hundreds of clients across retail, travel, banking, insurance, CPG, healthcare, retail, and more to advise and guide the development of their mobile strategies.
Julie's research and analysis have been widely cited in publications including The Wall Street Journal, The New York Times, USA Today, BusinessWeek, RCR Wireless, and The Onion and on CBS, NBC, and PBS.
Prior to becoming an analyst, Julie worked at a contextual services mobile startup in San Francisco and prior to that at Booz Allen & Hamilton.
Julie holds a B.S.E.E. and a Master of Science in electrical engineering and computer science from the Massachusetts Institute of Technology (MIT). She also holds an M.B.A. from the University of Michigan.
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Better Security Options Allow Enterprises To Finally Say "Yes"
Apple's iPhone and the iPad have become increasingly popular. In 2007, IT dismissed the iPhone as insecure and unsuitable for enterprises. Three years later, the iPhone (and iPad) gives enterprises...
Henry - Practical use cases has long been a missing part of the Ontology story. Thank you for the real world view. Bob Eve, Composite Software

Skype And Others Will Benefit From Apple's New iPhone 4 Hardware
Creating a successful strategy for consumer video telephony has eluded everyone bar Skype. Even the telecommunications industry itself has failed with this particular communications product:...
We asked more than 2,000 Italian consumers how satisfied they were when using top Web sites in Italy. Most consumers were satisfied or very satisfied with their experiences. eBay led in satisfaction...
Results from Forrester's Enterprise And SMB Software Survey, North America And Europe, Q4 2008 reveal three major trends shaping contract negotiations strategy: 1) declines in software spending; 2)...
Late last year, we kicked off a series of open house discussions at the Forrester office in Foster City, CA. We're ready to resume that series, so here's the schedule of topics for the next...
Is this really a statistically significant sample? It's likely that the vendors gave you references which they thought would shine a positive light on their toolset. What percentage of the IC-BPMS...
A Forrester Technographics Digital Consumer Community Report
In recent years, we have seen a continued increase in online shopping around the holidays. Forrester's US Online Holiday Retail Forecast, 2012 again showed an increase in consumer spending; online...
Cisco Must Tie Together WLANs With Its Late Municipal Offering
Cisco Systems, the market leader for enterprise networking, including wireless LAN (WLAN) infrastructure, is making inroads into the municipal wireless networking market. The vendor has already...
Recently I was on a panel about the impact of cultural change on customer experience. My fellow panelists included Meltem Uysaler, a senior vice president of customer experience for Citi, and...
Orchestrate Digital For The Best Brand Experience
Digital has been widely embraced by consumers and by many parts of the enterprise. But the adoption of digital channels — Web sites, mobile apps, online sales and customer service, and other...
During the last two years, Forrester evaluated the usability of 60 business-to-business (B2B) sites. We found much poor usability, especially when compared with business-to-consumer (B2C) sites. B2B...
We asked more than 1,700 Spanish consumers how satisfied they were with their experiences on top Spanish Web sites. The majority of consumers were satisfied or very satisfied. El Corte Inglés...
China represents a huge opportunity for most organizations — the nation has a population of 1.35 billion people, consumer spend has gone up progressively in the past few years,...
Market Momentum: IT Security Product Market, H1 2008
To investigate the IT security software market, Forrester examined a set of 20 representative IT security vendors and tracked more than 200 different activities in the market. These activities...
In my childhood, many of the bad guys in TV shows were corporate overlords. Tweed jackets and dark turtlenecks were the apparel of choice. They were ridiculously unctuous, spouting obliquely phrased...
Well researched and insightful article. I would have liked to see references to web service/schema standards adoption included (for example, MISMO, ACORD, IFX, etc.) but the statistics are...
Focused On The Technology Of Municipal Networks
Since 2001, BelAir Networks has concentrated on developing and delivering best-in-class mobile mesh broadband networking technology. Its expandable, flexible, and modular access points address the...