CLIP THIS INQUIRY

Select a group :

Group Name
Create New GroupClip

Julie A. Ask

Vice President, Principal Analyst serving eBusiness & Channel Strategy PROFESSIONALS

Julie serves eBusiness & Channel Strategy Professionals. Julie's 25 years of work experience is balanced between the engineering and management consulting work she did in the first half of her career and her work as an analyst for the past 12 years. The combination of technical and business expertise positions prepared her well to work with business leaders to identify new opportunities offered by mobile technology and to develop strategies to engage with consumers on mobile devices. She has worked with hundreds of clients across retail, travel, banking, insurance, CPG, healthcare, retail, and more to advise and guide the development of their mobile strategies.

Julie's research and analysis have been widely cited in publications including The Wall Street Journal, The New York Times, USA Today, BusinessWeek, RCR Wireless, and The Onion and on CBS, NBC, and PBS.

Previous Work Experience

Prior to becoming an analyst, Julie worked at a contextual services mobile startup in San Francisco and prior to that at Booz Allen & Hamilton.


Education

Julie holds a B.S.E.E. and a Master of Science in electrical engineering and computer science from the Massachusetts Institute of Technology (MIT). She also holds an M.B.A. from the University of Michigan.

Research Coverage:

Consumer Mobile Activities, Consumer Mobile Adoption, Consumer Mobile Brands, Cross Channel Strategies, Mobile Channel for Consumers, Mobile Email, Mobile Marketing, Mobile Operating Systems, Mobile Services, Mobile Software & Platforms, Mobile Video, Smartphones

Refine your results

Date Range

Role

Methodology

Topics

Industry

Region

Vendor

11 results in Reports

  • Bryan Wang

  • For Infrastructure & Operations Professionals

    Report:China Tech Market Outlook: 2012 To 2013

    The Big Dragon's IT Spending Will Slow Down In 2012

    Bryan WangOctober 09, 2012

    The European debt crisis has gradually begun to affect China, slowing economic growth in the country in the first half of 2012. To reflect this, we've revised our China tech market forecast and...

    • Downloads: 267
    • Rating:

  • For Infrastructure & Operations Professionals

    Report:Cisco's Smart+Connected Communities Strategy (Part 1): Supporting Growth In Emerging Markets

    Bryan WangOctober 26, 2010

    Cisco's Smart+Connected Communities strategy has moved beyond concept stage with real business opportunities now emerging in several key hypergrowth markets. As distinct from other vendor's attempts...

    • Downloads: 17

  • For CIO Professionals

    Report:Mobile Security: An Increasing Need For Asia Pacific Enterprises

    Bryan WangJanuary 01, 2011

    In Springboard Research's latest Asia Pacific (AP) IT Market Predictions 2011 Report, we noted that rapid growth in the use of smart mobile devices, combined with an explosion in social computing,...

    • Downloads: 25

  • For Infrastructure & Operations Professionals

    Report:Huawei Takes On The Global Enterprise Market

    Regional Success Gives The Firm A Head Start, But The Global Enterprise Market Is A Whole New Ballgame

    Bryan WangJuly 23, 2012

    Huawei Technologies officially entered the global enterprise market in 2011, aiming to grow its market share by leveraging its experience in the carrier network equipment market and broadening its...

    • Downloads: 77
    • Rating:

  • For Infrastructure & Operations Professionals

    Report:Content Providers Are Disrupting China's Mobile Device Market

    Bryan WangJanuary 24, 2013

    Explosive 3G adoption in China over the past 24 months has made mobile Internet a much more competitive landscape, with new and unconventional market players entering the fray. Most of the activity...

    • Downloads: 96
    • Rating:

  • For Infrastructure & Operations Professionals

    Report:Global Cloud Providers Need The Right Strategy To Enter The Public Cloud Market In China

    Securing The Right Partnership Model Will Be Critical To Success

    Bryan WangMarch 29, 2012

    China's public cloud market is expecting strong growth until 2020. However, the combination of opaque Chinese government policies, unique business culture, and rapidly evolving perceptions of cloud...

    • Downloads: 344
    • Rating:

  • For Application Development & Delivery Professionals

    Report:Evaluating Cisco's Strategy: How Many Market Adjacencies Are Too Many?

    Michael Barnes, John Brand, Bryan WangMay 01, 2011

    This document provides vendor strategists with an evaluation of Cisco's corporate restructuring announcement. Cisco's vision is explained and its network-centric offerings are analyzed. Additionally,...

    • Downloads: 15

  • For Infrastructure & Operations Professionals

    Report:Making Informed Mobile Payment Investments In China

    Bryan Wang, Wen ZhaoApril 16, 2013

    The increasing penetration of smartphones among mobile subscribers and booming online retail are driving the adoption of mobile payments in China. It's crucial for infrastructure and operations (I&O)...

    • Downloads: 63

  • For Infrastructure & Operations Professionals

    Report:Telcos Dive Headlong Into Asia's Cloud

    Differentiation And Precise Market Segmentation Will Determine Success

    Bryan WangMay 04, 2012

    As the Asia Pacific cloud market develops, it is becoming extremely crowded with competitors looking to position — or reposition — for future success. Many traditional telecommunications...

    • Downloads: 410
    • Rating:

  • For Infrastructure & Operations Professionals

    Report:Enter The Dragon: Enterprise Networking In Asia

    Bryan WangJune 21, 2010

    This document offers a brief overview of enterprise networking in Asia for vendor strategists. Market outlooks are provided on the overall Asia Pacific market, vertical industries, and the countries...

    • Downloads: 9

  • For Infrastructure & Operations Professionals

    Report:How Vendors Will Accelerate The Move To Enterprise Mobility In Asia Pacific

    Bryan WangOctober 20, 2011

    Increasing smartphone penetration and a growing number of mobile workers are making mobility strategies an imperative for Asian enterprises. To capture growing corporate demand for enterprise...

    • Downloads: 525
 
Loading...

Browse

About Forrester

Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.

Roles We Serve

Forrester supports leaders in 13 roles across three distinct client segments: Business Technology, Marketing & Strategy, and Technology Industry.

Analysts & Coverage Areas

Aligned to your professional role, Forrester's analysts are experts in the specific technologies, issues, and trends currently impacting your business.

Research
Latest Reports
Playbooks
Charts & Figures
Forrester Waves
Planned Research
Data
Consumer Data
Business Data
Events
Forums
Webinars
Workshops
Tools & Templates
Vendor Selection Aids
Best Practice & Self-Assessments
Models & Calculators
Document Templates

Forrester Leadership Boards

Fresh thinking and collaborative problem-solving through an unmatched combination of peer networking, forward-looking analysis, and professional guidance.

Consulting

Our expert analysts provide custom research-based frameworks to guide you through each phase of your critical business initiatives from identifying opportunity to optimizing results.

Community

Connect with peers and analysts, share your views, and ask questions on key business issues.

Blog

Forrester analysts weigh in on the latest business and technology news.

  • BROWSE
  • Register
  • Call +1 617.613.5730
  • Cart