For Sales Enablement Professionals

Key Takeaways For IT Asset Life-Cycle Management

The Recent Forrester Wave™ Separates IT Asset Life-Cycle Management Vendors In A Cloud From The Rest

Why Read This Report

We published a Forrester Wave™ on IT asset life-cycle management (ITALM) in April 2009. It has generated a lot of interest in the topic among users and some interest among vendors. Users are downloading the Wave tool and adjusting the criteria weightings to their specific use cases as the basis for their own vendor evaluations. ITALM is the most comprehensive approach to IT asset management (ITAM), and some enterprises are only implementing a subset of these functions. So vendors need to qualify their sales projects carefully and ensure that the Wave tool is being applied to their advantage. Participating vendors can always use Forrester Wave research to identify potential improvements in both their marketing and their sales processes, but vendors not covered in the evaluation can also learn important lessons from the results.
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