Liz Herbert

VP, Principal Analyst serving Sourcing & Vendor Management PROFESSIONALS

Liz focuses on the IT services industry, helping clients to navigate this fast-changing market and maximize the business value of their technology investments. As a Principal Analyst, Liz helps clients to understand the key dynamics in the enterprise application services market and to make smart technology sourcing decisions. Specific topics of focus include SaaS, SAP and Oracle Services, and services for cloud and mobile. Liz has extensive experience helping technology buyers to select services partners, manage provider relationships, and negotiate favorable contracts. She also advises technology and technology services vendors on market dynamics, buyer demands, competitive landscape, and go-to-market.

Liz has been a featured speaker at leading industry events such as SaaScon, Nasscom, Society of Information Managers, and World BPO Forum. Liz has been quoted in leading publications including The Wall Street JournalFortuneThe New York Times, and CIO Magazine. Liz has been featured as a technology expert on TV news segments, including Bloomberg TV and Boston-based NECN. She was named IIAR Services analyst of the year in 2010.

Previous Work Experience

Prior to joining Forrester in 2002, Liz worked at the US Department of Transportation's Volpe Center, programming a computer simulator to test equipment for GPS-based ship navigation. Liz also worked as a researcher at the MIT Media Lab, programming "smart" objects that sense and "think" and researching electronic ballot user experience as part of the Caltech/MIT Voting Technology Project. Prior to working at the MIT Media Lab, Liz worked in the COMDEX division of Ziff Davis.

Education

Liz holds a B.S. in computer science and electrical engineering from the Massachusetts Institute of Technology.

Liz Herbert's Research

  • For Sourcing & Vendor Management Professionals

    Report: A Quick Guide To Help You Prepare For A Salesforce.com Negotiation

    Salesforce.com has become a giant in the enterprise software space and a behemoth in the software-as-a-service (SaaS) space — now boasting more than 120,000 customers. The SaaS poster chil...

    • Downloads: 113
  • For Sourcing & Vendor Management Professionals

    Report: Navigating The Fast-Moving Landscape Of Digital Implementation Partners

    Digital business is affecting every industry as companies rush to develop competitive advantages in the age of the customer. However, a recent Forrester survey showed that very few companies hav...

    • Downloads: 227
  • For Sourcing & Vendor Management Professionals

    Report: The Forrester Wave™: Oracle Application Services Providers, Q1 2014

    In Forrester's 35-criteria evaluation of Oracle application services (hereafter referred to simply as "Oracle services") providers, we identified the nine largest global partners in terms of pra...

    • Downloads: 302
  • For Sourcing & Vendor Management Professionals

    Report: Beware Of The "SaaS" Trap

    There's a disturbing trend reemerging in our client inquiries of late: rising demand for software-as-a-service (SaaS) solutions and purchases of solutions that are not really SaaS. When we infor...

    • Downloads: 379
  • For Sourcing & Vendor Management Professionals

    Report: The New Breed Of Oracle Services Partner

    Oracle remains dominant in enterprise applications that matter to today's technology buyers, owning leading packages in traditional packaged apps (i.e., ERP, CRM, PLM) as well as a growing portf...

    • Downloads: 200
  • For Sourcing & Vendor Management Professionals

    Report: The Forrester Wave™: SAP Implementation Providers, Q4 2007

    Forrester evaluated the leading 16 SAP implementation providers across 108 criteria and found that Accenture and IBM have established leadership positions in this market thanks to the breadth, d...

    • Downloads: 2529
  • For Sourcing & Vendor Management Professionals

    Report: TechRadar™ For Sourcing & Vendor Management Professionals: Software-As-A-Service

    As software-as-a-service (SaaS) becomes increasingly important to firms' application strategies, sourcing and vendor management professionals are taking ownership of the research, purchasing, ne...

    • Downloads: 2009
  • For Sourcing & Vendor Management Professionals

    Report: The Forrester Wave™: SAP Implementation Providers, Q3 2009

    In Forrester's 60-criteria evaluation of SAP implementation providers, we found that Accenture and IBM led the pack because of the breadth and depth of their SAP implementation capabilities. Bot...

    • Downloads: 2052
  • For Sourcing & Vendor Management Professionals

    Report: The ROI Of Software-As-A-Service

    Firms almost always consider software-as-a-service (SaaS) as a cost-advantage over on-premise in the short run due to its quick implementation times and pay-as-you-go pricing. But many firms que...

    • Downloads: 2234
  • For Sourcing & Vendor Management Professionals

    Report: The Forrester Wave™: SAP Services Providers, Q2 2011

    The past two years have seen significant change in the SAP services market: acquisition and consolidation have run rampant, and new delivery models have changed the game for buyers and providers...

    • Downloads: 2152
View all of Liz Herbert's Research

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