Manish Bahl

VP, Country Manager serving CIOs

Manish serves CIOs and business technology (BT) leaders, focusing on the role of technology as an enabler of business outcomes. He provides strategic guidance and advice to clients in the areas of emerging technologies, architecture and technology strategy, IT investment, BT alignment, business innovation, and technology trends and their impact on competitive advantage. His research focuses on helping clients mature from an IT-centric role in their organizations to a business-embedded one and defining the technology requirements in an ever-changing work environment.

Manish has been widely quoted in the press, including such media outlets as The Wall Street Journal, Economic Times, Ciol, Silicon India, and others. Manish is a frequent keynote speaker at national and international conferences.

As a country manager, Manish is also responsible for developing the research team in India and lead a group of analysts, data experts, market experts, and consultants who do research on structural shifts in buyer demand, recognize new business models, and harness disruptive emerging technologies.

Previous Work Experience

Manish came to Forrester through its acquisition of Springboard Research. Prior to Springboard, he served as a senior research analyst at Evalueserve, providing market research and business intelligence services. Previously, he was a team leader at GE Capital Services, a global financial services company.

Education

Manish has a master's degree in business economics from DAVV, India. He also holds a post-graduate diploma in international business and is a certified SPSS professional.

Manish Bahl's Research

  • For CIOs

    Report: Capitalize On Rising CMO Tech Spending In India's Banking Sector

    Forrester, in conjunction with MindForce Research, recently surveyed 101 CMOs in India and discovered that the increasing demands and expectations of digitally empowered customers are redefining...

    • Downloads: 43
  • For CIOs

    Report: Trends 2014: Indian CMOs' Technology Spending Plans

    Forrester, in conjunction with MindForce Research, recently surveyed 101 CMOs in India to understand business and marketing priorities, marketing spending on technology, key tech management and ...

    • Downloads: 89
  • For Infrastructure & Operations Professionals

    Report: Enterprise Mobile Application Adoption Trends In India

    Indian firms are increasingly investing in mobile applications to better engage with their customers, partners, and employees. Forrester recently surveyed medium-size and large organizations in ...

    • Downloads: 131
  • For Infrastructure & Operations Professionals

    Report: India Embarks On An Ambitious Government Cloud Journey

    In the first quarter of 2014, the federal government of India expects to start the trial run of its Meghraj government cloud (g-cloud), which will offer infrastructure, platform, software, and s...

    • Downloads: 99
  • For CIOs

    Report: India Tech Market Outlook: 2014

    IT purchases in India will reach US$29 billion in 2014. As in other emerging economies, India's tech market is still largely hardware-driven, but spending on software and services is gaining pro...

    • Downloads: 227
  • For eBusiness & Channel Strategy Professionals

    Report: Trends In India's eCommerce Market

    India's eCommerce market is at an early stage but is expected to see huge growth over the next four to five years. Over the past 12 months, venture capitalists have invested heavily in India's e...

    • Downloads: 695
  • For CIOs

    Report: With Vast Government Cloud Opportunities In Asia Pacific, Vendors Need To Know Where To Look

    Economic, technological, and behavioral changes are driving a fundamental transformation in how governments deliver services. Asia Pacific governments will leverage cloud computing to create mor...

    • Downloads: 419
  • For CIOs

    Report: Asian Urbanization Creates Opportunities For ICT Suppliers

    With increasing urbanization, Asian cities will undergo rapid transformation, creating opportunities for vendors that align themselves with city-level objectives. City opportunities are growing ...

    • Downloads: 292
  • For Application Development & Delivery Professionals

    Report: Software Innovation In India

    The continued economic viability of software development in India, whether by independent software vendors (ISVs) or "captive" business units, depends less on pure labor arbitrage and more on de...

    • Downloads: 255
  • For CIOs

    Report: India Tech Market Outlook: 2014

    IT purchases in India will reach US$29 billion in 2014. As in other emerging economies, India's tech market is still largely hardware-driven, but spending on software and services is gaining pro...

    • Downloads: 227
View all of Manish Bahl's Research