Forrester

Why Read This Report

Digital products have become a ubiquitous part of the modern lifestyle as consumers buy and download software and digital media of all types to consume — on their PCs, mobile phones, handheld devices, and increasingly on their TVs. To meet this demand and adapt to changing consumer needs, increasing numbers of companies across many industries are adding digital product eCommerce businesses or augmenting their traditional fulfillment businesses to add digital products and downloads. But navigating the solution market can be challenging because the range of solution types, models, and capabilities vary widely. This research clarifies what's unique about digital commerce and reviews various solution types to help eCommerce leaders make decisions about the right solutions for their business.