For CIO Professionals

Market Overview: Video Platforms For The Enterprise

    Why Read This Report

    Companies are using streaming video — live and on-demand — to enhance marketing, training, and business communications with internal and external audiences. The market for video platforms, however, is fragmented with different solutions combining webcasting with "YouTube for the enterprise"-type capabilities. This report offers an overview of the market and divides the landscape into tools for marketing video, scheduled communications, and pervasive video integration. Content and collaboration (C&C) professionals must identify the most important evaluation criteria for video solutions and consider one or more deployment models that best fits their video needs.
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    TABLE OF CONTENTS

    • Bringing Streaming Video's Benefits To The Enterprise
    • Buyers Have Different Video Options For Business And Persuasive Content
    • RECOMMENDATIONS

      Guidelines For Video Platform Planning And Selection
    • Supplemental Material
    • Related Research Documents

    TOOLS & TEMPLATES

    • Models & Calculators:

      Buyers Have A Variety Of Deployment And Pricing Models To Choose From