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Michele is a member of Forrester's Infrastructure & Operations research team. Her expertise focuses on enterprise mobility strategy development and mobile device and application adoption. Michele's research spans smartphone, tablet, and mobile application deployment; mobile application management; enterprise application stores; 4G and long-term evolution (LTE) technologies; mobile workforce segmentation; bring-your-own-device (BYOD) strategy; mobile metrics; and machine-to-machine (M2M) adoption.
Michele delivers strategic guidance to Forrester's enterprise, small and medium-size business (SMB), and vendor clients by identifying enterprise mobility service and technology trends, device adoption drivers, mobile application usage, and emerging M2M solution opportunities. She also focuses on strategic issues facing the telecom industry, gauging the effect of new competitor entry, new business models, new service usage patterns, and new technology initiatives such as M2M technologies.
Michele has more than 15 years of professional experience focusing on the telecommunications and enterprise mobility industry. She assisted domestic and international service providers in addressing strategic issues, conducting competitive assessments, evaluating product concepts, and developing marketing positioning messages on new technologies and services. Prior to joining Forrester, Michele was a management consultant serving national and international communications and technology clients in North America and Europe. Michele started her consulting career in Booz Allen & Hamilton's telecommunications group, where she helped telecom companies implement a federally mandated wireline and wireless service prioritization system used during national emergencies.
Michele has an M.B.A. from Boston University. She also holds a B.A. from St. Mary's College of Maryland.
But They Are Poorly Positioned For The Larger Value-Added Service Opportunity
Telcos face increasing pressure on traditional voice revenues and seek new revenues from services leveraging existing assets. Machine-to-machine (M2M) technologies, including radio frequency...
