Forrester

For Application Development & Delivery Professionals

Blog:What Is IT’s Role In Digital Customer Experience Strategies?

    This is a guest post from Anjali Yakkundi, a researcher serving application development & delivery professionals.  Organizations today often take a broad focus on digital customer...

For Application Development & Delivery Professionals

Blog:The North Plains/Xinet Acquisition: Not A DAM Game-Changer

Guest post from Researcher Anjali Yakkundi North Plains, a legacy pure-play digital asset management (DAM) vendor based out of Toronto, Ontario, announced today that it has agreed to buy fellow...

For Enterprise Architecture Professionals

Report:Mobilize Your ECM Strategy

The staggering rate of mobile device adoption today gives content and collaboration (C&C) professionals a good reason to plan ahead for offering mobile access to enterprise content. Demand for the...

• Downloads: 575

For Enterprise Architecture Professionals

Tool:Enterprises Continue To Invest In ECM

For Application Development & Delivery Professionals

Blog:Planes, Pains, and Multichannel Engagement

Recently on a cross-country flight, I was just waking up when the flight attendant asked me what I wanted for lunch. She was a little annoyed because I kept her waiting while I  looked...

For Application Development & Delivery Professionals

Report:Four Questions Guide Web Mobile Content Management Plans

As consumers access online content on more devices — computers, smartphones, tablets, TVs, eReaders, and even gaming consoles — managing and delivering digital content has grown...

• Downloads: 821
• Comments: 2
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For Enterprise Architecture Professionals

Report:Got Content? You Need Information Architects

The inability to find content, a lack of compliance, and poor customer experiences all add up to real costs. If you care about getting the right information to the right people at the right time and...

• Downloads: 971

For Application Development & Delivery Professionals

Blog:Oracle Acquires Another Piece of the CXM Puzzle With FatWire

Oracle announced yesterday that it has agreed to buy web content management (WCM) vendor FatWire.  The prominent vendors in the WCM market have been flying off the shelves – relatively...

For Application Development & Delivery Professionals

Blog:Adobe Seizes The Day

Adobe has gotten into the content management business, with its announcement earlier today of its intent to acquire Day software for $240 million. Day —with its WCM, DAM, and collaboration...

For Application Development & Delivery Professionals

Tool:Customers Are Highly Engaged Across Multiple Channels

For Application Development & Delivery Professionals

Blog:The Emergence Of CXM Solutions, And Why The Term “WCM” Lives On

There has been a great deal of talk over the past few years about what acronym will replace WCM (web content management). Web experience management? Web site management? Web engagement management?...

For Application Development & Delivery Professionals

Report:The Seven C's Of Web Content Management

The web content management (WCM) market is currently experiencing a significant evolution as requirements for those platforms have grown beyond just managing web content. Instead, organizations need...

• Downloads: 1444
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For Enterprise Architecture Professionals

Tool:The ECM Suite Remains More An Ideal Than A Reality

For Customer Experience Professionals

Report:Contextualization

Delivering Relevant Experiences In The Multichannel World

Firms want to deliver the right experience to the right user at the right time and on the right device — a tricky proposition in this age of device proliferation. The splinternet — and...

• Downloads: 433
• Comments: 2
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For Enterprise Architecture Professionals

Report:All Form Solutions Are Not Created Equal

Demand For Web Self-Service And Standards Drive Market Transformation

In 2006 Forrester identified Adobe and IBM as the clear market leaders in e-forms. At the time, e-forms emerged as the critical component to replace paper, leading to the digital forms of today that...

• Downloads: 528

For Application Development & Delivery Professionals

Blog:Three CXM Trends For 2012

As I recently celebrated my fifth anniversary as a Forrester analyst, I reflected on how my coverage area has changed. For the past five years I've covered the web content management (WCM)...

For Application Development & Delivery Professionals

Report:Market Overview: Rich Media Management Software

Traditional Digital Asset Management Software Morphs Into New Categories

With online channel demands increasing, many organizations are taking a fresh look at rich media management. Often, companies lack the technology and/or strategy to properly manage and distribute...

• Downloads: 675

For Application Development & Delivery Professionals

Report:Drive Business Transformation With Digital Customer Experiences

Executive Overview: The Digital Experience Delivery Playbook

Digital customer experience has become a key business differentiator, and application development and delivery (AD&D) leaders of front-office, web, mobile, and digital development must step up to...

• Downloads: 1203
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For Application Development & Delivery Professionals

Report:The Forrester Wave™: Web Content Management For Online Customer Experience, Q3 2011

SDL And Adobe Lead The Way To Customer Experience Management (CXM)

The web content management (WCM) market is in transition. Functionality to enable publishing to the Web — whether internally or externally — has become commoditized. Yet now, the WCM...

• Downloads: 3303
• Comments: 1
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For Application Development & Delivery Professionals

Report:Unify The Digital Experience Across Touchpoints

Vision: The Digital Experience Delivery Playbook

Today's rush to reach customers on their smartphones and tablets is just the beginning of an explosion of software-fueled digital touchpoints. Smartphones, tablets, eReaders, games, smart TV, goggles...

• Downloads: 1021
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For Application Development & Delivery Professionals

Report:The Rich Media Management Mystery

What Does Digital Asset Management Mean?

In a world with increasing amounts of rich media assets and an increasing number of distribution channels, content and collaboration (C&C) pros are taking a closer look at rich media management...

• Downloads: 669

For Application Development & Delivery Professionals

Blog:An Interactive Discussion About Digital Customer Experience Strategies

Over the past year, we’ve been discussing — through our research and client interactions — the issues involved with digital customer experiences. What’s interesting about this...

For Application Development & Delivery Professionals

Blog:Four Points To Ponder In A Digitally Disruptive World

It’s amazing how quickly the world of digital experiences is changing technology, and vice-versa. I’ve covered web content management (WCM) since I joined Forrester in 2006, and that...

For Application Development & Delivery Professionals

Blog:The Revival Of Digital Asset Management

  This is a guest post from Anjali Yakkundi, a Researcher at Forrester Research. It originally appeared on destinationCRM.    By now, everyone knows that engaging and dynamic customer...

For Application Development & Delivery Professionals

Report:Best Practices: Digital Asset Management

In a world with increasing numbers of rich media assets and a diverse set of distribution channels, content and collaboration (C&C) pros are taking a closer look at rich media management options....

• Downloads: 844
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