Forrester

For Infrastructure & Operations Professionals

Report:Blockbuster Deals Reshape The Storage World

2010 Storage Acquisitions Yield Three Lessons Learned For I&O To Apply To 2011 Storage Strategies

Acquisitions have long been a part of the storage vendor landscape. But 2010 and the first part of 2011 saw an explosion of huge deals from almost every storage vendor. There are few independent...

• Downloads: 506
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For Marketing Leadership Professionals

Report:Case Study: PagesJaunes Embraces The Local Social Web To Drive Mobile Product Innovation

The French Yellow Pages Firm Is Turning Mobile Market Disruption Into Competitive Advantage

Local and social trends are converging and are strong mobile catalysts: These factors have accelerated the importance of mobile to PagesJaunes and its customers. The French yellow pages company has...

• Downloads: 445

For CIO Professionals

Report:Understanding The Future (Potential) Oracle stack

Springboard Research believes the acquisition of Sun Microsystems by Oracle will continue to have a significant impact on the enterprise IT landscape for years to come. For individual IT...

• Downloads: 13

For Marketing Leadership Professionals

Report:Tech Marketers Are Missing The Social Mark For Senior Decision-Makers

Senior Decision-Makers Are Heavy Users Of Social Media

B2B marketers like yourself must target their marketing strategies — including their approach to social — to their target audiences. When you target senior decision-makers with titles...

• Downloads: 270
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For Enterprise Architecture Professionals

Report:Best Practices: EA Should Take An Active Role In Mergers And Acquisitions

Five Pragmatic Practices To Improve EA Value Throughout The M&A Process

A new wave of mergers and acquisitions (M&As) is happening, and contrary to previous M&A periods in which IT was only tactically involved, organizations now draw IT into their plans for cost savings...

• Downloads: 754

For Sourcing & Vendor Management Professionals

Report:Rimini Street Challenges Big Software Maintenance Fees

The Company Proposes To Reduce Your Oracle And SAP Maintenance Costs By Half, But Is It Right For Your Organization?

The popularity of Oracle and SAP software is clear. All you need to see is their long client list and substantial revenues to know they are giants in the technology marketplace. But their high...

• Downloads: 217
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For CIO Professionals

Report:Voice And Messaging Are Not Dead

Prepare For The Implications Of Over-The-Top Communications

Telecom carriers' core revenue base, voice and messaging, is under attack from the over-the-top (OTT) business model. Given the financial importance of voice and messaging revenues for carriers, they...

• Downloads: 237
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For Application Development & Delivery Professionals

Report:Market Overview: Business Rules Platforms 2011

Which Are The Safe And Best Choices Now

After two years of vendor consolidation, which are the best business rules platforms for application development and delivery professionals to consider? In our judgment, based on growth rates, market...

• Downloads: 1132

For eBusiness & Channel Strategy Professionals

Report:How To Build A Mobile Web Site

Choosing An Approach To Meet Your Objectives Cost-Effectively

The browser-based mobile Web experience is more important than ever, with dramatic growth in the usage of the mobile Internet — especially from smartphones — in the past 24 months. In...

• Downloads: 1410

For CIO Professionals

Report:Cloud Computing Market Dynamics In MEA: Kingdom Of Saudi Arabia (KSA)

This document provides an overview of cloud computing in the Kingdom of Saudi Arabia for vendor strategists. There is a focus on cloud adoption trends and demand drivers, benefits and concerns,...

• Downloads: 20
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For Application Development & Delivery Professionals

Report:Cloud Computing Market Dynamics In MEA: United Arab Emirates

This document provides an overview of cloud computing in the United Arab Emirates (UAE) for vendor strategists. There is a focus on cloud adoption trends and demand drivers, benefits and concerns,...

• Downloads: 23
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For CIO Professionals

Report:Telcos As Cloud Rainmakers

Cloud Computing Presents Opportunities And Risks For Telcos And Their Customers

Cloud computing is changing the telco business model: Traditional telecom offerings migrate into the cloud and evermore over-the-top (OTT) players enter the telco value chain. Corporate CIOs should...

• Downloads: 1102
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For CIO Professionals

Report:The Who Of Business Technology Decision-Making

The BT Governance Collection: Stakeholders And Structures

Enterprise governance is about decision rights: who has input into decisions, who makes them, how are outcomes measured, and who is held accountable for those outcomes. Business technology (BT)...

• Downloads: 289

For CIO Professionals

Report:Forrsights: European Companies Start To Embrace New Systems Of Engagement

Our Software Decision-Maker Survey Shows A Shift In Emphasis From Systems Of Records To Systems Of Engagement

During November 2011 and December 2011, Forrester surveyed 676 software decision-makers across Germany, France, and the UK to determine their spending priorities around software. With new systems of...

• Downloads: 181
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For Application Development & Delivery Professionals

Report:Cloud Computing In India 2010: End User Adoption Trends

This document provides an overview of cloud computing in India for vendor strategists. There is a focus on cloud adoption trends and demand drivers, benefits and concerns, market awareness and user...

• Downloads: 43

For CIO Professionals

Report:Cloud Computing Market Dynamics In The Middle East And Africa (MEA): Regional Overview

This document provides an overview of cloud computing in the Middle East and Africa (MEA) for vendor strategists. The report will allow vendor strategists to understand cloud-related market trends...

• Downloads: 33

For CIO Professionals

Report:Cloud Broker — A New Business Model Paradigm

Deriving More Business And Economic Models From Cloud Computing

One of the key principles of cloud computing is the sharing of resources across various infrastructure domains and locations. As more clients get to use the different resource pools available and...

• Downloads: 2440
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For CIO Professionals

Report:Cloud Computing Market Dynamics In MEA: Egypt

This document provides an overview of cloud computing in Egypt for vendor strategists. There is a focus on cloud adoption trends and demand drivers, benefits and concerns, market awareness and user...

• Downloads: 15

For Application Development & Delivery Professionals

Report:The New Software Paradigm: Buy-, Deploy-, And Pay-As-You-Like

New Flexible Business Models Cannibalize Traditional Software Markets

Software is the biggest and fastest growing of all tech industry segments. However, its growth is fueled by disruption — new technologies and changing market demand are cannibalizing...

• Downloads: 362

For CIO Professionals

Report:Corporate Sustainability Will Depend On IT Solutions

Six Types Of IT For Sustainability Solutions Drive Sustainable Performance

Improving the environmental sustainability of corporate processes and products is slowly but surely moving up the strategic agenda of large companies around the world. In interviewing sustainability...

• Downloads: 376
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For Sales Enablement Professionals

Report:Channel Models In The Era Of Cloud

Channel Partners Expect A Share Of The Cloud

To identify channel partners' plans, readiness, barriers, and needs as cloud technologies emerge, Forrester Research joined with Outsource Channel Executives (OCE) to survey distributors, value-added...

• Downloads: 1299

For Enterprise Architecture Professionals

Report:Business Architecture 2020 — Extending Beyond Organizational Boundaries

Future Look: The Business Architecture Playbook

The rise of business architecture (BA) initiatives has resulted in a rapidly maturing business architecture body of knowledge. Today, business architecture practices focus within the boundaries of a...

• Downloads: 188

For CIO Professionals

Report:Forrsights: Business Execs Increase Direct IT Spend To Support Systems Of Engagement

Our Q4 2011 Business Decision-Makers Survey Shows CIOs Under Pressure

During October and November of 2011, Forrester surveyed 3,534 business decision-makers in North American and European enterprises regarding their business priorities (and views of IT priorities),...

• Downloads: 504
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For Sales Enablement Professionals

Report:Executives' Perceptions Of Differentiation Among Suppliers: Update For 2011

Results, not products, differentiate vendors in the eyes of executives.Executives assign strategic supplier status to vendors that are willing and able to align in substantial, not superficial, ways....

• Downloads: 9

For Infrastructure & Operations Professionals

Report:Focus Your IT Infrastructure And Operations On Customer Obsession, Not Just Cost Savings

In the age of the customer, only the customer-obsessed will survive. That's why your business is prioritizing revenue and customer growth over cost-cutting in 2011. But is your IT infrastructure and...

• Downloads: 403