CLIP THIS INQUIRY

Select a group :

Group Name
Create New GroupClip

Peter Sheldon

Principal Analyst serving eBusiness & Channel Strategy PROFESSIONALS

Peter serves eBusiness & Channel Strategy Professionals. He focuses on eCommerce technologies and solutions, including B2C and B2B eCommerce platforms, mobile commerce solutions, digital in-store technologies, and digital commerce. Peter has specific expertise helping eBusiness leaders understand the integration challenges between eCommerce and back-office technologies across channels and touchpoints. His interests focus on mobile and tablet commerce trends, digital in-store experiences, multichannel retail, social commerce, and digital media.

Previous Work Experience

Peter has extensive experience working with an ecosystem of eCommerce technologies, including eCommerce platforms, mobile commerce solutions, content management, web analytics, search engine marketing (SEM), search engine optimization (SEO), digital asset management, payment systems, and social media, to name a few. Peter has more than 13 years of experience in eCommerce and web technologies. Most recently, Peter held both product management and product marketing positions at Elastic Path, a leading eCommerce platform vendor. He also worked as a senior business analyst at JP Morgan and Ford Motor Company, where he started his career in eCommerce developing a direct online channel for new vehicle sales in the UK. Peter's experience spans both business and technology, including business analysis, product management, product marketing, solution architecture, user experience, and online marketing.


Education

Peter holds a BEng in manufacturing systems engineering from the University of Strathclyde in Scotland.

Research Coverage:

B2B Integration, B2B eCommerce, B2C eCommerce, Facebook, Mobile Channel for Consumers, Mobile eCommerce, Multichannel Selling Strategies, Online Shopping, eCommerce, eCommerce Adoption, eCommerce Platforms & Technologies, eMarkets

Refine your results

Date Range

Role

Topics

9 results in Everything

  • Sharyn Leaver

  • For Chief Information Officer Professionals

    Blog:Q&A With Michael Ali, VP & CIO, Harman

    Sharyn LeaverMay 20, 2011

    I am so looking forward to hearing from our keynoters next week at the Forrester's IT Forum 2011. Poised to be one of the most informative – and entertaining – will be Michael...

    • For Chief Information Officer Professionals

      Blog:Follow The Conversation From Forrester's IT Forum 2011

      Sharyn LeaverMay 25, 2011

      Today we’re kicking off Forrester's IT Forum 2011 at The Palazzo in Las Vegas. Prepare for three exciting days of keynote presentations and track sessions focused on business and technology...

      • For Chief Information Officer Professionals

        Blog:Forrester's IT Forum 2011 Puts You In The Driver Seat

        Sharyn LeaverMarch 18, 2011

        IT leaders are at a crossroads. To thrive in today's -- and tomorrow's -- rapidly changing digital world, they must move beyond the elusive idea of business and IT alignment, where business...

        • For Enterprise Architecture Professionals

          Blog:Infusing EA Into Your Business

          Sharyn LeaverMarch 07, 2012

          In today’s business environment, the pressure to change, and change quickly and often, is growing, thanks to the proliferation of empowered customers, emerging global markets, regulation (and...

          • For Chief Information Officer Professionals

            Blog:Vote For Forrester's IT Forum 2011 Theme

            Sharyn LeaverOctober 25, 2010

            Are you ready for Forrester's IT Forum 2011? Mark your calendars for May 25-27 in Las Vegas and June 8-10 in Barcelona — and help us design an event that is as relevant and productive...

            • For Chief Information Officer Professionals

              Blog:Conquering The Technology/Marketing Divide

              Sharyn LeaverAugust 29, 2011

              Forget Brad and Angelina (or "Brangelina" for those that are more plugged in to pop culture than I), the new "it" couple is the CIO and CMO. Why? In the digital world we live in today, which...

              • For Chief Information Officer Professionals

                Blog:CMOs And CIOs Tackle Technology: Q&A With Robert Mead, CMO And Michael Mathias, CIO At Aetna

                Sharyn LeaverSeptember 14, 2011

                Recently my colleague David Cooperstein and I had the opportunity to meet with Robert Mead and Michael Mathias, the CMO and CIO respectively at Aetna. They will be speaking at our upcoming CIO-CMO...

                • For CIO Professionals

                  Report:CIOs: The Web's Golden Age Is Ending

                  Sharyn LeaverFebruary 10, 2011

                  As CIOs continue to evaluate business technology and plan for future investments, it is essential to accept the fact that the golden age of the Internet is ending. In the past decade, nearly all...

                  • Downloads: 426

                • For Enterprise Architecture Professionals

                  Blog:The Demand For Speed Is Accelerating — And IT Isn't Keeping Up

                  Sharyn LeaverMarch 13, 2012

                  Speed and agility are at the heart of business today — and, unfortunately, those are two areas in which IT is falling short. Two trends — neither of which is going away anytime soon...

                   
                  Loading...

                  Browse

                  About Forrester

                  Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.

                  Roles We Serve

                  Forrester supports leaders in 13 roles across three distinct client segments: Business Technology, Marketing & Strategy, and Technology Industry.

                  Analysts & Coverage Areas

                  Aligned to your professional role, Forrester's analysts are experts in the specific technologies, issues, and trends currently impacting your business.

                  Research
                  Latest Reports
                  Playbooks
                  Charts & Figures
                  Forrester Waves
                  Planned Research
                  Data
                  Consumer Data
                  Business Data
                  Events
                  Forums
                  Webinars
                  Workshops
                  Tools & Templates
                  Vendor Selection Aids
                  Best Practice & Self-Assessments
                  Models & Calculators
                  Document Templates

                  Forrester Leadership Boards

                  Fresh thinking and collaborative problem-solving through an unmatched combination of peer networking, forward-looking analysis, and professional guidance.

                  Consulting

                  Our expert analysts provide custom research-based frameworks to guide you through each phase of your critical business initiatives from identifying opportunity to optimizing results.

                  Community

                  Connect with peers and analysts, share your views, and ask questions on key business issues.

                  Blog

                  Forrester analysts weigh in on the latest business and technology news.

                  • BROWSE
                  • Register
                  • Call +1 617.613.5730
                  • Cart