Peter Sheldon

Principal Analyst serving eBusiness & Channel Strategy PROFESSIONALS

Peter serves eBusiness & Channel Strategy Professionals. He focuses on eCommerce technologies and solutions, including B2C and B2B eCommerce platforms, mobile commerce solutions, digital in-store technologies, and digital commerce. Peter has specific expertise helping eBusiness leaders understand the integration challenges between eCommerce and back-office technologies across channels and touchpoints. His interests focus on mobile and tablet commerce trends, digital in-store experiences, multichannel retail, social commerce, and digital media.

Previous Work Experience

Peter has extensive experience working with an ecosystem of eCommerce technologies, including eCommerce platforms, mobile commerce solutions, content management, web analytics, search engine marketing (SEM), search engine optimization (SEO), digital asset management, payment systems, and social media, to name a few. Peter has more than 13 years of experience in eCommerce and web technologies. Most recently, Peter held both product management and product marketing positions at Elastic Path, a leading eCommerce platform vendor. He also worked as a senior business analyst at JP Morgan and Ford Motor Company, where he started his career in eCommerce developing a direct online channel for new vehicle sales in the UK. Peter's experience spans both business and technology, including business analysis, product management, product marketing, solution architecture, user experience, and online marketing.


Education

Peter holds a BEng in manufacturing systems engineering from the University of Strathclyde in Scotland.

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657 results in Reports

  • Tech Sector Economics
  • For Infrastructure & Operations Professionals

    Report:Enter The Dragon: Enterprise Networking In Asia

    This document offers a brief overview of enterprise networking in Asia for vendor strategists. Market outlooks are provided on the overall Asia Pacific market, vertical industries, and the countries...

    • Downloads: 9
  • For CIO Professionals

    Report:Brass Tacks SaaS Realities And Possibilities

    This document offers a brief overview of software-as-a-service (SaaS) in Asia for vendor strategists. Key conclusions regarding SaaS in 2009, along with predictions for SaaS in 2010, are offered.

    • Downloads: 8
  • For Sourcing & Vendor Management Professionals

    Report:Asset-Based IT Services Shift Service Vendors' Operating Models

    Four Crucial Steps To Succeed With Asset-Based IT Services Offerings

    Forrrester has previously described why the move to software asset-based offerings has been slow to date and what steps service vendors are increasingly taking in order to successfully grow their...

    • Downloads: 282
    • Rating:
  • For Security & Risk Professionals

    Report:Five Steps To Build An Effective Threat Intelligence Capability

    Tools And Technology: The Security Architecture And Operations Playbook

    Against today's mutating threat landscape and sophisticated cybercriminals, security and risk (S&R) professionals are outgunned and outmatched. The traditional strategy of waiting for an alert and...

    • Downloads: 471
    • Comments: 2
    • Rating:
  • For CIO Professionals

    Report:It Takes An Innovation Network

    Build/Buy Capabilities: The Innovation Playbook

    Few firms have the resources and wherewithal to go it alone in the face of the current climate of almost continual business disruption. Just as a firm may look to partners and suppliers to complement...

    • Downloads: 306
  • For CIO Professionals

    Report:Public Sector IT Opportunity: Philippines

    This document provides a comprehensive background of public sector dynamics in the Philippines in order to enable vendor strategists to address market opportunities more successfully. Particular...

    • Downloads: 12
  • For Application Development & Delivery Professionals

    Report:End User Computing Trends In Asia Pacific In 2012 And 2013

    From Desktop Virtualization To User Experience Management

    Over the next several years, successful organizations across Asia Pacific will radically alter their approach to end user computing. Companies will continue to use desktop virtualization to simplify...

    • Downloads: 422
  • For CIO Professionals

    Report:Telecom Service Providers For Data Center Services In Singapore

    This document provides vendor strategists with an overview of the telecom service providers that offer data center services in Singapore focusing on AT&T, SingTel, Verizon, Tata Communications,...

    • Downloads: 19
  • For Enterprise Architecture Professionals

    Report:Stuck In Cement: When Packaged Apps Create Barriers To Innovation

    Functional and industry-specific on-premises packaged apps aligned with organizational silos have worked well for well-defined, highly structured processes where volume, scale, and straight-through...

    • Downloads: 485
    • Rating:
  • For Sourcing & Vendor Management Professionals

    Report:PRC IT Services Report: 2010

    This document provides early and accurate market size estimates for 2010 in China, including vendor rankings and activities, forecasts, and market trends for vendor strategists. The report is based...

    • Downloads: 27
  • For Sourcing & Vendor Management Professionals

    Report:2011 ASEAN IT Services Report

    This document provides an overview of IT services within the ASEAN countries of Singapore, Malaysia, Philippines, Thailand, Indonesia, and Vietnam for vendor strategists. The report discusses market...

    • Downloads: 56
  • For Infrastructure & Operations Professionals

    Report:Learn From Those Who Have Made The Leap To Cloud-Based Email

    Solid Preparation And Proper Pilots Lead To Successful Migrations

    Infrastructure and operations (I&O) chiefs at companies large and small are beginning to entrust their email to Google, IBM, Microsoft, and other hosters. Migrating email — a business-critical...

    • Downloads: 697
    • Rating:
  • For Security & Risk Professionals

    Report:Message Archiving: Market Trends And Enterprise Expectations

    Q1 2011 Global Message Archiving Online Survey

    A combination of eDiscovery needs, IT objectives, and regulatory requirements continues to drive strong message archiving adoption. The mature message archiving market, however, is in a clear...

    • Downloads: 500
  • For Security & Risk Professionals

    Report:Business Continuity And Disaster Recovery Are Top IT Priorities For 2010 And 2011

    Six Percent Of IT Operating And Capital Budgets Goes To BC/DR

    According to Forrester's recent survey of 2,803 IT decision-makers, improving their business continuity and disaster recovery (BC/DR) capabilities is the No. 1 priority for SMBs and the second...

    • Downloads: 1250
  • For Application Development & Delivery Professionals

    Report:SharePoint Enters Its Awkward Teenage Years

    Customer Struggles With Social, Cloud, And Mobile Signal A Transition

    Microsoft SharePoint is the centerpiece of many enterprises' collaboration and content strategies, but it isn't clear to us that enterprises will continue to invest in SharePoint to provide a broader...

    • Downloads: 568
    • Rating:
  • For CIO Professionals

    Report:Cloud Computing And Business Partners: Fact and Fiction

    This documents provides vendor strategists with an analysis of facts and fiction of cloud computing and IT business partners. It highlights data on adoption, areas of implementation, and main...

    • Downloads: 25
  • For CIO Professionals

    Report:European IT Outsourcing — A Review Of A Market In Transition

    The European outsourcing market has continued to see a high level of activity over the past 24 months, with Forrester tracking 340 deals in 2010 and 220 deals in the first half of 2011. However, as...

    • Downloads: 87
  • For CIO Professionals

    Report:Public Sector IT Opportunity: Philippines Data Tables

    These are the data tables for the report "Public Sector IT Opportunity: Philippines." The report provides a comprehensive background of public sector dynamics in the Philippines in order to enable...

    • Downloads: 4
  • For CIO Professionals

    Report:US Tech Market Outlook Dims For 2012 To 2013

    US Tech Spending Growth Will Maintain A Mediocre 4% To 5% Pace

    This report details Forrester's projections of tech market growth in the US. We have reduced our forecast for 2012 growth in the US tech market from our April projections of 7.5% for total US...

    • Downloads: 560
  • For CIO Professionals

    Report:Benchmarking ANZ IT Budgets And Priorities

    CIOs Drive IT Efficiency To Free Up Resources For Business Priorities

    CIOs across Australia and New Zealand are emerging from the global financial crisis with a renewed vigor to ensure they effectively meet the needs of the rest of the business. However, their keen...

    • Downloads: 333
  • For CIO Professionals

    Report:Turkey Public Sector Market Analysis

    This document provides a comprehensive background of the dynamics in the public sector market in Turkey. This analysis will allow vendor strategists to address market opportunities in Turkey more...

    • Downloads: 34
    • Rating:
  • For Sourcing & Vendor Management Professionals

    Report:Evaluating Microsoft's Software Assurance

    Are You Making The Most Of The Benefits On Offer?

    Whether acquired via the Microsoft Select Plus agreement or Enterprise Agreement (EA), many organizations have signed up to the Microsoft Software Assurance (SA) program, but time and again we find...

    • Downloads: 96
  • For CIO Professionals

    Report:India Datacenter Study: Virtualization, Consolidation, And Data De-Duplication

    This document provides vendor strategists with an overview of the results from the survey on the India Datacenter market dynamics based on 102 interviews with Indian CIOs and top IT executives of...

    • Downloads: 21
  • For Sourcing & Vendor Management Professionals

    Report:ANZ IT Services Report: 2010

    This document provides market size estimates for 2010 in Australia and New Zealand, including vendor rankings and activities, forecasts, and market trends for vendor strategists. The report is based...

    • Downloads: 35
  • For Infrastructure & Operations Professionals

    Report:Storage Choices For Virtual Server Environments, Q1 2011

    Single-Source Your Storage Vendor And Explore NFS As The Storage Protocol To Support Growing Virtual Server Environments

    Virtual server technology is a unifying technology in IT infrastructure around the world. As maturity increases, more critical production applications are being deployed virtually, raising the stakes...

    • Downloads: 823
    • Rating:
 
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