Peter Sheldon

Principal Analyst serving eBusiness & Channel Strategy PROFESSIONALS

Peter serves eBusiness & Channel Strategy Professionals. He focuses on eCommerce technologies and solutions, including B2C and B2B eCommerce platforms, mobile commerce solutions, digital in-store technologies, and digital commerce. Peter has specific expertise helping eBusiness leaders understand the integration challenges between eCommerce and back-office technologies across channels and touchpoints. His interests focus on mobile and tablet commerce trends, digital in-store experiences, multichannel retail, social commerce, and digital media.

Previous Work Experience

Peter has extensive experience working with an ecosystem of eCommerce technologies, including eCommerce platforms, mobile commerce solutions, content management, web analytics, search engine marketing (SEM), search engine optimization (SEO), digital asset management, payment systems, and social media, to name a few. Peter has more than 13 years of experience in eCommerce and web technologies. Most recently, Peter held both product management and product marketing positions at Elastic Path, a leading eCommerce platform vendor. He also worked as a senior business analyst at JP Morgan and Ford Motor Company, where he started his career in eCommerce developing a direct online channel for new vehicle sales in the UK. Peter's experience spans both business and technology, including business analysis, product management, product marketing, solution architecture, user experience, and online marketing.


Education

Peter holds a BEng in manufacturing systems engineering from the University of Strathclyde in Scotland.

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47 results in Reports

  • Sourcing & Vendor Management
  • Technology Adoption Data
  • For Sourcing & Vendor Management Professionals

    Report:PRC IT Services Report: 2010

    This document provides early and accurate market size estimates for 2010 in China, including vendor rankings and activities, forecasts, and market trends for vendor strategists. The report is based...

    • Downloads: 27
  • For Sourcing & Vendor Management Professionals

    Report:The Forrester Wave™: Business Intelligence Services Providers, Q4 2012

    The 12 Market Leaders That Deserve To Be On Most Shortlists

    In the past few years, the business intelligence (BI) services market has evolved significantly: advisory and management consulting firms have beefed up their implementation capabilities, while...

    • Downloads: 1118
    • Comments: 2
    • Rating:
  • For Sourcing & Vendor Management Professionals

    Report:Europeans See New Opportunities In Combo IP Video-UC Solution Sourcing

    Pay Close Attention To Vendor Offers Regarding Integration And Interoperability

    We're seeing the growing interest of large European enterprises in IP video along with unified communications (UC). In conversations with Forrester, several European IT clients said that video...

    • Downloads: 311
  • For Sourcing & Vendor Management Professionals

    Report:India Data Center Study: End User Result Analysis

    This report provides a comprehensive background of India's data center market dynamics from the end user perspective so vendor strategists can address market opportunities more successfully and...

    • Downloads: 44
  • For Sourcing & Vendor Management Professionals

    Report:The Forrester Wave™: EMEA Workplace Services, Q2 2013

    Providers Driving Workplace Services In EMEA

    Workplace services are rapidly evolving far beyond their origins in desktop and desk-side management toward a post-desktop future in which end users' consumer-derived expectations dominate the...

    • Downloads: 68
    • Rating:
  • For Sourcing & Vendor Management Professionals

    Report:Innovation and Transformation Imperatives Drive ASEAN IT Services Growth

    The IT services market in Asia Pacific is highly fragmented with greatly differentiated maturity levels and spending behaviors. Forrester believes that a combination of business drivers (the...

    • Downloads: 396
  • For Sourcing & Vendor Management Professionals

    Report:Offshoring In Latin America: Do Argentina, Brazil, And Mexico Offer Attractive Opportunities?

    As companies continue to expand and diversify their global delivery models, they are increasingly evaluating the strengths and weaknesses of new geographies. This report examines three key geographic...

    • Downloads: 169
  • For Sourcing & Vendor Management Professionals

    Report:Personal Device Momentum Will Challenge Traditional Mobile Sourcing Strategies

    An Empowered Report

    A growing number of workers own personal smartphones that they might want to use for work. However, IT support costs and security implications for personal mobile devices connected to the corporate...

    • Downloads: 897
  • For Sourcing & Vendor Management Professionals

    Report:Distributed Organizations Need To Consolidate Communications Vendors

    Business Value: The Telecommunications And Mobility Sourcing Playbook

    Forrester enterprise clients with distributed organizations are always interested in simplifying their increasingly complex communications environment. One aspect of this we often hear about is a...

    • Downloads: 220
  • For Sourcing & Vendor Management Professionals

    Report:Demand Pricing That Matches Business Value — The Radical Sourcing Trend For 2013

    Landscape: The Strategic Software Sourcing Playbook

    This report describes the software pricing and licensing landscape and explains why it makes it so important for sourcing and vendor management executives to implement Forrester's strategic software...

    • Downloads: 317
  • For Sourcing & Vendor Management Professionals

    Report:The Forrester Wave™: North American Workplace Services, Q2 2013

    Evaluating Leading Providers Amidst A Category Redefinition

    Workplace services are rapidly evolving far beyond their origins in desktop and desk-side management toward a post-desktop future in which end users' consumer-derived expectations dominate the...

    • Downloads: 115
  • For Sourcing & Vendor Management Professionals

    Report:SVM Professionals Can Play A Greater Role In Videoconferencing Strategy

    Videoconferencing Players Are Ready To Deliver With Better Solutions

    Although the videoconferencing market has existed for more than 20 years, several trends indicate that the market is at an inflection point. Across the marketplace, leading videoconferencing vendors...

    • Downloads: 207
  • For Sourcing & Vendor Management Professionals

    Report:How Fixed-Mobile Convergence Helps MNCs Reduce Telecom Costs

    Build FMC Into Your Unified Communications Sourcing Strategy

    The key benefits of fixed-mobile convergence (FMC) are simple to understand: a) avoid duplicating costs for voice infrastructure by taking away desk phones for employees who aren't using them anyway,...

    • Downloads: 499
  • For Sourcing & Vendor Management Professionals

    Report:Accelerate Your Videoconferencing Strategy With Managed Services

    IT departments tasked with managing their firm's video estate face rising levels of complexity with the emergence of high-end telepresence solutions. Business stakeholders are demanding support for...

    • Downloads: 419
  • For Sourcing & Vendor Management Professionals

    Report:Database Appliances Are Gaining Momentum In China

    Hardware-Centric Solutions Continue To Have Strong Local Appeal

    Mature IT customers in China are facing challenges in analyzing large data sets. Demand for database appliances — a combination of hardware and software integrated with and optimized for a...

    • Downloads: 124
  • For Sourcing & Vendor Management Professionals

    Report:Determine The Right Practices For Your Organization's BYOD Stipends

    SVM Worries About Impact On Revenue Commitments And Discount Eligibility For Corporate-Liable Users — Don't!

    This report answers three questions about enterprise mobile bring-your-own-device (BYOD) practices: 1) what the major trends are regarding BYOD adoption; 2) how firms are managing their BYOD programs...

    • Downloads: 587
    • Rating:
  • For Sourcing & Vendor Management Professionals

    Report:India IT Market Predictions 2011

    This document provides vendor strategists with an analysis of the key trends in the India IT market in 2010 and previews the top trends that will shape the local market in 2011. The India IT market...

    • Downloads: 49
  • For Sourcing & Vendor Management Professionals

    Report:2011 ASEAN IT Services Report

    This document provides an overview of IT services within the ASEAN countries of Singapore, Malaysia, Philippines, Thailand, Indonesia, and Vietnam for vendor strategists. The report discusses market...

    • Downloads: 56
  • For Sourcing & Vendor Management Professionals

    Report:ASEAN Datacenter Study: Virtualization, Consolidation, And Data De-Duplication

    This document provides vendor strategists with an overview of the results from the survey on the ASEAN Datacenter market dynamics based on 112 interviews with ASEAN CXOs and top IT executives of...

    • Downloads: 20
  • For Sourcing & Vendor Management Professionals

    Report:Market Overview: Mobility Services

    Fast-Growing Market Gives Buyers Lots Of Choices But Also Tradeoffs

    The emerging mobility services market creates choices for buyers. Leading organizations are scrambling to create mobile experiences for employees, partners, and customers — both applications...

    • Downloads: 1814
    • Rating:
  • For Sourcing & Vendor Management Professionals

    Report:ASEAN Datacenter Study: Data Center Outsourcing

    This document provides vendor strategists with an overview of the results from the survey on the ASEAN Datacenter market dynamics based on 112 interviews with ASEAN CXOs and top IT executives of...

    • Downloads: 25
  • For Sourcing & Vendor Management Professionals

    Report:Benchmarking Within The Sourcing Life Cycle

    Forrester clients often tell Forrester that they have a strong demand for service price information and a high interest in comparing their existing business and IT services with the market. Many of...

    • Downloads: 323
  • For Sourcing & Vendor Management Professionals

    Report:How The Adoption Of Several Important Emerging Technologies Affects Sourcing

    Many sourcing and vendor management (SVM) professionals who Forrester speaks with know that they need to play a proactive role in sourcing emerging technologies but have difficulty identifying which...

    • Downloads: 557
  • For Sourcing & Vendor Management Professionals

    Report:ASEAN Data Center Study: End User Result Analysis

    This document provides a comprehensive background of ASEAN countries' (Indonesia, Malaysia, Philippines, Singapore, Thailand, Brunei, Cambodia, Laos, Vietnam) data center market dynamics from the end...

    • Downloads: 48
  • For Sourcing & Vendor Management Professionals

    Report:ANZ Data Center Study: End User Result Analysis

    The primary objective of this document is to provide a comprehensive background of Australia and New Zealand data center market dynamics. It provides an end user perspective to enable vendor...

    • Downloads: 41
 
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