Peter Wannemacher

Sr Analyst serving eBusiness & Channel Strategy PROFESSIONALS

Peter serves eBusiness & Channel Strategy Professionals. He specializes in serving financial services customers through online, mobile, and other remote channels. He has helped banks, brokerages, insurers, and other financial providers improve their online and mobile services, and plan their online and mobile strategies. Peter works with firms to better understand market opportunities and meet client needs. His recent reports include "Mobile Channel Strategy: An Overview." During his four years at Forrester, Peter has worked on projects that sized the market for mobile financial services, improved firms' online banking functionality, segmented existing customers and prospects, and quantified the value of digital services. In addition, Peter co-developed Forrester's mobile banking and mobile investing ROI models.

Previous Work Experience

Prior to becoming an analyst, Peter was a researcher at Forrester. In that role, he developed Forrester's mobile financial services ROI model and was a key contributor to updating, maintaining, and applying the Forrester Website User Experience and Functionality Benchmark (WSB) methodology.

Education

Peter holds dual M.S. degrees in advertising and applied communications research from Boston University, as well as a B.A. from Trinity College in Hartford, Connecticut.

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449 results in Reports

  • Application Development & Delivery
  • For Application Development & Delivery Professionals

    Report:More Engineering, Less Dogma: The Path Toward Continuous Delivery Of Business Value

    Continuous delivery of business value has moved from dream to competitive differentiator to table stakes for organizations like Amazon.com, Etsy, and Google. The vast majority of other organizations,...

    • Downloads: 384
  • For Application Development & Delivery Professionals

    Report:Here Comes The Open Web — Embrace It

    The New Web Platform For Customer Engagement And Much More (Part 1)

    The Web is moving on to a new era of openness, mobility, and digital business. The open Web is a platform built on HTTP (the fundamental web protocol), a new generation of HTML, dynamic languages,...

    • Downloads: 1037
  • For Application Development & Delivery Professionals

    Report:Define The Road Map For Transforming Your App Landscape

    Road Map: The Business Applications Playbook

    Firms are often torn between forces driving application change or transformation and the overarching desire for cost management. At the same time, they often struggle to deliver projects on time and...

    • Downloads: 581
  • For Application Development & Delivery Professionals

    Report:Manage Your Business Application Transformation Performance

    Performance Management: The Business Applications Playbook

    In today's digital world, business transformation often also means change in the ways of business capability provisioning. Many, if not all, transformation initiatives encompass both business as well...

    • Downloads: 163
  • For Application Development & Delivery Professionals

    Report:Self-Assessment Tool For Customer Data Management Capabilities

    Forrester recommends using the customer data management self-assessment tool to prepare to prioritize effort and investment in customer data management capabilities. The tool allows you to...

    • Downloads: 38
  • For Application Development & Delivery Professionals

    Report:Big Data In Banking: It's Time To Act

    Compete In The Age Of The Customer By Making Use Of All The Available Data

    Big data is a key trend for many industries, including financial services in general and banking in particular. Key business drivers in the banking industry, such as improving customer service,...

    • Downloads: 505
  • For Application Development & Delivery Professionals

    Report:The Forrester Wave™: Online Video Platforms, Q1 2013

    Kaltura Joins Leaders Brightcove And Ooyala In A Maturing Market

    Video is integral to many consumer-facing websites, not just from traditional media providers but from brands, companies, and organizations without a history of content creation. In Forrester's...

    • Downloads: 644
  • For Application Development & Delivery Professionals

    Report:Emerging Trends: Social Collaboration Is Poised To Accelerate ERP Business Processes

    It's Early Days For Adoption, But Use Cases Are Starting To Take Shape

    Application development and delivery professionals will benefit from new technologies that will both help them engage at a deeper level with their peers as well as enable them to access a wider set...

    • Downloads: 702
  • For Application Development & Delivery Professionals

    Report:Choose The Right Customer Service Solution For Your Business

    Tools And Technology: The Contact Centers For Customer Service Playbook

    Delivering a differentiated customer experience requires that you have the right technologies, business processes, and empowered organizational structures to support your organization's customer...

    • Downloads: 648
  • For Application Development & Delivery Professionals

    Report:Productization Satisfies Tech Producers And Consumers

    App Dev Teams Productize Their Work To Drive Greater Value

    Productization is a difficult discipline, but application development and delivery teams across a wide range of scenarios see it as an imperative. In some cases, productization helps teams that are...

    • Downloads: 162
  • For Application Development & Delivery Professionals

    Report:2011 Integration Survey, Part Two: The Calm Before The Storm

    The Current Vendor Landscape And How Open Source Will Change It

    A wide range of vendors provides organizations with a complex array of commercial integration products and services. Forrester recently surveyed 167 application development and enterprise...

    • Downloads: 632
  • For Application Development & Delivery Professionals

    Report:The Forrester Wave™: Standalone SOA Management Solutions, Q4 2011

    Progress Software Leads; IBM, SOA Software, WSO2, And Managed Methods Have Strong Solutions

    In Forrester's 51-criteria evaluation of standalone service-oriented architecture (SOA) management solution vendors, we found that Progress Software leads the pack with its broad and deep...

    • Downloads: 774
  • For Application Development & Delivery Professionals

    Report:Case Study: IOR Transformed To Increase Business Agility

    Pragmatic Adoption Of SOA, Agile, Open Source, And Cultural Change Tactics Yielded Improved Business-IT Relationships And A More-Agile Organization

    The Vatican Bank, or Istituto per le Opere di Religione (IOR), transformed its application development and delivery organization over a three-year period to become: 1) agile — to respond to...

    • Downloads: 395
  • For Application Development & Delivery Professionals

    Report:Market Overview: Digital Experience Service Providers

    Turn The Odd Couple Into The Power Couple

    Selecting a digital experience service provider is a complex and stressful task. In many cases, marketing teams select the service providers and oversee product selection, leaving IT to support and...

    • Downloads: 762
  • For Application Development & Delivery Professionals

    Report:Customer Experience Drives E-Signature Adoption

    No Waiting, Happy Customers, And Better Compliance

    Electronic signatures are gaining momentum among businesses of all shapes and sizes due to accelerating consumer technology and the need to reduce both transaction costs and the time to close...

    • Downloads: 528
  • For Application Development & Delivery Professionals

    Report:Forrester's Agile BI Capabilities Self-Assessment Model

    What Are Your Organization's Agile BI Capabilities?

    This model is a companion tool to the Forrester Wave™: Agile Business Intelligence Platforms, Q3 2014 evaluation. Clients can use this tool as a self-assessment of their existing business...

    • Downloads: 23
  • For Application Development & Delivery Professionals

    Report:NoSQL Offers New Options To Application Developers

    Overcoming RDBMS Limitations Enables New Application Patterns

    Business growth and speed are driving new application and data requirements that demand different approaches to data management. Although relational databases are great for most business...

    • Downloads: 759
  • For Application Development & Delivery Professionals

    Report:Brief: Services Supplant Mobile Middleware

    In 2014, Infrastructure Services Will Become The Enabler For Mobile Success

    Application development professionals have many choices when it comes to selecting mobile technologies. One of these, mobile middleware, is in a high state of flux. Market consolidation,...

    • Downloads: 198
  • For Application Development & Delivery Professionals

    Report:The Forrester Wave™: Retail Planning Solutions, Q2 2014

    The 10 Providers That Matter Most And How They Stack Up

    Retailers' profitability has always depended on the ability to turn inventory fast, since inventory is the principal asset on their balance sheets. Nothing influences inventory turn as much as...

    • Downloads: 305
  • For Application Development & Delivery Professionals

    Report:Asian Banks Are Adopting Cloud Faster Than You Think

    Use Cases Vary, But Uptake Is Real — And Accelerating

    Cloud adoption is rapidly going mainstream across many parts of Asia Pacific (AP). This includes strong uptake among AP banks and other financial services firms — organizations still often...

    • Downloads: 189
  • For Application Development & Delivery Professionals

    Report:Which Public Cloud Platforms Have The Right Developer Tools And Services?

    Our Guide To The Tools And Services Of 22 Platforms

    There are many mobile and customer-facing apps and built-on public cloud platforms — and more will come as the age of the customer progresses. Customer-facing apps are different: They...

    • Downloads: 348
  • For Application Development & Delivery Professionals

    Report:Master Data Management: Customer Maturity Takes A Great Leap Forward

    Inquiry Spotlight On Master Data Management, Q1 2010 to Q2 2011

    Master data management (MDM), the business capability charged with finally delivering that elusive single trusted view of critical enterprise data, is far from being a mature, commoditized competency...

    • Downloads: 1062
  • For Application Development & Delivery Professionals

    Report:Market Overview: Digital Asset Management, 2014

    A Fragmented Market Is Ripe For Consolidation

    In a world with increasing numbers of rich media assets and a diverse set of distribution channels, application development and delivery (AD&D) professionals must take a closer look at rich media...

    • Downloads: 508
  • For Application Development & Delivery Professionals

    Report:Digital Business Design Is The New Integration

    Create A Cohesive Business From Your (Seemingly Random) Collection Of Applications And Data

    Integration is a perennial challenge for application development and delivery (AD&D) professionals. Vintage, monolithic applications are hard to deal with, and point solutions abound, including point...

    • Downloads: 839
  • For Application Development & Delivery Professionals

    Report:What To Look For In E-Signature Providers

    Segment E-Signature Use Cases To Help In Your Selection

    Electronic signatures are gaining momentum due to accelerating consumer technology and the need to reduce both transaction costs and the time to close business. But despite increasing customer...

    • Downloads: 517