Peter Wannemacher

Sr Analyst serving eBusiness & Channel Strategy PROFESSIONALS

Peter serves eBusiness & Channel Strategy Professionals. He specializes in serving financial services customers through online, mobile, and other remote channels. He has helped banks, brokerages, insurers, and other financial providers improve their online and mobile services, and plan their online and mobile strategies. Peter works with firms to better understand market opportunities and meet client needs. His recent reports include "Mobile Channel Strategy: An Overview." During his four years at Forrester, Peter has worked on projects that sized the market for mobile financial services, improved firms' online banking functionality, segmented existing customers and prospects, and quantified the value of digital services. In addition, Peter co-developed Forrester's mobile banking and mobile investing ROI models.

Previous Work Experience

Prior to becoming an analyst, Peter was a researcher at Forrester. In that role, he developed Forrester's mobile financial services ROI model and was a key contributor to updating, maintaining, and applying the Forrester Website User Experience and Functionality Benchmark (WSB) methodology.

Education

Peter holds dual M.S. degrees in advertising and applied communications research from Boston University, as well as a B.A. from Trinity College in Hartford, Connecticut.

Refine your results

Date Range

Methodology

Analyst

Topics

Industry

Region

Vendor

131 results in Reports

  • Application Development & Delivery
  • Information Management
  • For Application Development & Delivery Professionals

    Report:The Future Of Microsoft .NET: New Options, New Choices, New Risks

    The Emerging Windows Platform Expands On The .NET Framework

    One Microsoft platform era is ending and another is beginning. The .NET era as we've known it is winding down. .NET doesn't go away — it becomes Microsoft's preferred server environment for a...

    • Downloads: 822
    • Comments: 1
    • Rating:
  • For Application Development & Delivery Professionals

    Report:Best Practices: Digital Asset Management

    In a world with increasing numbers of rich media assets and a diverse set of distribution channels, content and collaboration (C&C) pros are taking a closer look at rich media management options....

    • Downloads: 940
    • Rating:
  • For Application Development & Delivery Professionals

    Report:Quick Take: Microsoft's Asia Pacific Analyst Summit 2013

    Clear Signs Of Progress Despite Obvious Internal Resistance

    Forrester attended Microsoft's second annual Asia Pacific Analyst Summit in Singapore last week for an update on the company's progress in transforming into a devices and services company. The event...

    • Downloads: 74
    • Rating:
  • For Application Development & Delivery Professionals

    Report:Team In Trouble? Roll The Dice And Try A Serious Game

    Serious Games Let Players Try Out Radically New Strategies

    For many organizations, the first time they consider using a serious game is when they conclude that familiar methods are not up to the task. The normal rules of the game may not be enough to deal...

    • Downloads: 233
  • For Application Development & Delivery Professionals

    Report:How To Build An Effective BI And Data Management Program Framework

    Business process professionals driving data management initiatives face many challenges when creating complex, cross-enterprise, multiyear strategies for data management, business intelligence (BI),...

    • Downloads: 2065
  • For Application Development & Delivery Professionals

    Report:How Social CRM Benefits From Big Data

    What Social CRM Means To Customer Intelligence

    Social-sourced customer intelligence is a never-ending gusher. It's also a potential choke point in your social CRM strategy. Considering the scalability requirements, business process professionals...

    • Downloads: 1361
  • For Application Development & Delivery Professionals

    Report:BI On BI: How To Manage The Performance Of BI Initiatives

    Performance Management: The Business Intelligence Playbook

    Business intelligence (BI) is often defined as processes and technologies to manage business performance, with the ultimate goal of making more informed decisions based on real data, not hunches. But...

    • Downloads: 473
    • Rating:
  • For Application Development & Delivery Professionals

    Report:SharePoint Enters Its Awkward Teenage Years

    Customer Struggles With Social, Cloud, And Mobile Signal A Transition

    Microsoft SharePoint is the centerpiece of many enterprises' collaboration and content strategies, but it isn't clear to us that enterprises will continue to invest in SharePoint to provide a broader...

    • Downloads: 822
    • Rating:
  • For Application Development & Delivery Professionals

    Report:Quantify The Tangible Business Value Of BI

    Business Case: The Business Intelligence Playbook

    As the demand for pervasive and comprehensive business intelligence (BI) applications increases, so do the complexity and cost of large enterprise BI implementations. Organizations must demonstrate...

    • Downloads: 2603
  • For Application Development & Delivery Professionals

    Report:The State Of Digital Customer Experience Technology, 2013

    Findings From Forrester's Digital Customer Experience Online Survey

    Forrester recently surveyed 233 digital customer experience professionals with decision-making roles in digital experience (DX) technologies, asking them about their strategies for the coming 12 to...

    • Downloads: 821
    • Rating:
  • For Application Development & Delivery Professionals

    Report:Trends In Business Intelligence Organizational Structures

    This set of data charts presents the results of the May 2011 Global Business Intelligence Organization Online Survey.

    • Downloads: 65
  • For Application Development & Delivery Professionals

    Report:Best Practices: Digital Asset Management, 2013

    In a world with increasing numbers of rich media assets and a diverse set of distribution channels, application development and delivery (AD&D) professionals must take a closer look at rich media...

    • Downloads: 376
    • Rating:
  • For Application Development & Delivery Professionals

    Report:The Forrester Wave™: Web Content Management For Digital Customer Experience, Q2 2013

    Adobe Offers A Leading Combination Of Strategy And Resources

    Web content management (WCM) software has evolved from a set of primarily technical tools for website management into broad products and suites that support the imaginations (and needs) of digital...

    • Downloads: 1941
    • Rating:
  • For Application Development & Delivery Professionals

    Report:SharePoint Adoption Faces Three Barriers: Mobile, Social, And Cloud

    These data charts contain the full results of Forrester's August 2012 Global SharePoint Usage Online Survey. The results indicate that weak mobile access and social computing features combined with...

    • Downloads: 293
  • For Application Development & Delivery Professionals

    Report:Case Study: EMC Tames Oracle ERP Data Growth

    Informatica Helps Archive Data To Improve Performance And Lower Cost

    Like most large organizations, EMC struggles with the performance and manageability of mission-critical applications because of increased data volume and user numbers. In the past, EMC added more...

    • Downloads: 270
  • For Application Development & Delivery Professionals

    Report:Trends In Aligning Business Process And Master Data Management Initiatives

    These data charts present the results of Forrester's 2011 Process Data Management Online Survey.

    • Downloads: 121
  • For Application Development & Delivery Professionals

    Report:Quick Take: Adobe Accelerates Its Mobile Engagement Efforts

    Adobe Experience Manager-PhoneGap Integration Targets Mixed Mobile Workloads

    Most enterprises have both content professionals and developers, but there are gaps in how each group approaches the mobile mind shift. As a result, we often see conflicting strategies: Content...

    • Downloads: 55
  • For Application Development & Delivery Professionals

    Report:Market Overview: Site Search Technology

    A Maturing Market Is Shrinking

    Site search plays a vital role in your digital customer experience strategy. It helps improve customer self-service, increase sales conversion rates, and increase page views and site traffic....

    • Downloads: 340
    • Comments: 1
    • Rating:
  • For Application Development & Delivery Professionals

    Report:Build An Agile BI Organization

    Organization: The Business Intelligence Playbook

    Earlier-generation business intelligence (BI) support centers — organized along the same lines as support centers for all other enterprise software — fall short when it comes to taking...

    • Downloads: 1734
    • Rating:
  • For Application Development & Delivery Professionals

    Report:Innovative Technologies Will Drive Enterprise Applications And ERP To A Bright New Future

    In the next five years, enterprise apps will be transformed by technologies that disrupt preconceived notions about ownership and support costs, process flexibility, insight, and speed of delivery....

    • Downloads: 1367
    • Rating:
  • For Application Development & Delivery Professionals

    Report:Data Governance Must Bridge Business Process, Policy, Architecture, And Value

    Business process and data management professionals recognize the business need for effective data governance and the value it can deliver. Yet data governance remains an immature and poorly...

    • Downloads: 1639
    • Rating:
  • For Application Development & Delivery Professionals

    Report:Harnessing The Convergence Of Customer Experience Management Solutions

    C&C Pros Must Define The Role Of Content In The CXM Ecosystem

    A new type of solution is emerging from a variety of content management, eCommerce, and marketing technology products. To manage cross-touchpoint customer experiences, vendors like Autonomy, Adobe,...

    • Downloads: 1025
  • For Application Development & Delivery Professionals

    Report:The Forrester Wave™: Web Content Management For Online Customer Experience, Q3 2011

    SDL And Adobe Lead The Way To Customer Experience Management (CXM)

    The web content management (WCM) market is in transition. Functionality to enable publishing to the Web — whether internally or externally — has become commoditized. Yet now, the WCM...

    • Downloads: 3486
    • Comments: 1
    • Rating:
  • For Application Development & Delivery Professionals

    Report:Brief: How TripIt Masters Mobile Moments For Frequent Fliers

    Concur's Travel Organizing App Powerfully Combines Operational Awareness With Mobile Engagement

    Customers' mobile mind shift means they expect service in their immediate context and moment of need. The battle for customers' attention and loyalty will be waged in mobile moments — any time...

    • Downloads: 92
  • For Application Development & Delivery Professionals

    Report:How Does Your BI Environment Stack Up Against Your Peers'?

    Business intelligence (BI) is critical to organizational performance. To put it simply, top-performing organizations invest more in BI than do their their lower-performing peers. Enterprises need...

    • Downloads: 106