Peter Wannemacher

Sr Analyst serving eBusiness & Channel Strategy PROFESSIONALS

Peter serves eBusiness & Channel Strategy Professionals. He specializes in serving financial services customers through online, mobile, and other remote channels. He has helped banks, brokerages, insurers, and other financial providers improve their online and mobile services, and plan their online and mobile strategies. Peter works with firms to better understand market opportunities and meet client needs. His recent reports include "Mobile Channel Strategy: An Overview." During his four years at Forrester, Peter has worked on projects that sized the market for mobile financial services, improved firms' online banking functionality, segmented existing customers and prospects, and quantified the value of digital services. In addition, Peter co-developed Forrester's mobile banking and mobile investing ROI models.

Previous Work Experience

Prior to becoming an analyst, Peter was a researcher at Forrester. In that role, he developed Forrester's mobile financial services ROI model and was a key contributor to updating, maintaining, and applying the Forrester Website User Experience and Functionality Benchmark (WSB) methodology.

Education

Peter holds dual M.S. degrees in advertising and applied communications research from Boston University, as well as a B.A. from Trinity College in Hartford, Connecticut.

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124 results in Reports

  • Application Development & Delivery
  • Information Management
  • For Application Development & Delivery Professionals

    Report:Get Ready For BI Change

    Continuous Improvement: The Business Intelligence Playbook

    Market conditions are changing quickly; firms need to make the best possible business decisions at the right time and base them on timely, accurate, and relevant information from business...

    • Downloads: 432
  • For Application Development & Delivery Professionals

    Report:A Radical Rethink Of Data Architecture For Customer Engagement

    Effective Customer Engagement Requires Rapid Change And A New World Of Data

    A prerequisite to winning in the age of the customer is a deep and almost uncanny knowledge of customers and prospects. "Customer data" used to mean the data in customer relationship management (CRM)...

    • Downloads: 165
  • For Application Development & Delivery Professionals

    Report:Data Quality Impacts On Business Process Management

    These data charts present the results of Forrester's 2011 Process Data Management Online Survey.

    • Downloads: 68
  • For Application Development & Delivery Professionals

    Report:Updated 2012: BI Service Provider Short-Listing Tool

    Create a shortlist using our tool to find the right set of providers based on your technology requirements, industry, project size, and geographic scope.Eliminate or add partners based on factors...

    • Downloads: 158
  • For Application Development & Delivery Professionals

    Report:A SharePoint Custom-Development Strategy Is More Crucial Now Than Ever

    Adoption Of SharePoint 2010 — A Serious Application Platform — Is Strong

    The stage is set for a big upswing in custom application development on SharePoint. First, SharePoint Server 2010 adoption is very strong, and this version of the product has the strongest features...

    • Downloads: 856
  • For Application Development & Delivery Professionals

    Report:Enterprise Hadoop Best Practices: Concrete Guidelines From Early Adopters In Online Services

    Today's big data challenges require innovative approaches for extreme volumes, velocities, varieties, and variabilities of data for advanced analytics. Increasingly, high-tech early adopters are...

    • Downloads: 1059
  • For Application Development & Delivery Professionals

    Report:The Secret To Better Customer Service: High Data Quality

    Business process professionals supporting customer service operations understand the need for data but do little to take responsibility for its quality. Data management professionals, on the other...

    • Downloads: 728
  • For Application Development & Delivery Professionals

    Report:Customer Data Should Be The Lifeblood Of Your Enterprise

    Some say that data is the new oil — but we think that comparing data to oil is too limiting. Data is the new sun: it's limitless and touches everything firms do. Customer data is the most...

    • Downloads: 699
  • For Application Development & Delivery Professionals

    Report:Market Overview: Database Security, 2011

    Database Security Solutions Mature While The Market Consolidates

    Enterprise databases continue to experience growing attacks despite enhanced security processes and increasing database security approaches. Security gaps in solutions persist in intelligent...

    • Downloads: 893
  • For Application Development & Delivery Professionals

    Report:Forrester's Self-Service BI Capabilities Self-Assessment Model

    What Are Your Organization's Self-Service BI Capabilities?

    There's no clear single definition of what self-service business intelligence (BI is), but it's definitely more complex than just having a graphical user interface (GUI) and/or being user-friendly or...

    • Downloads: 36
  • For Application Development & Delivery Professionals

    Report:Use HR Analytics To Optimize Talent Processes

    HR Analytics Help Improve Workforce Recruiting, Performance, And Learning

    Human resources (HR) analytics have taken on new importance as organizations strive to hire, develop, and retain the best employees to remain competitive in fields where efficiency and human...

    • Downloads: 1081
  • For Application Development & Delivery Professionals

    Report:Four Questions Guide Web Mobile Content Management Plans

    As consumers access online content on more devices — computers, smartphones, tablets, TVs, eReaders, and even gaming consoles — managing and delivering digital content has grown...

    • Downloads: 888
  • For Application Development & Delivery Professionals

    Report:Microsoft Ascending

    In First 100 Days, Nadella's Team Shifts To A More Open And Aggressive Posture

    When Microsoft named Satya Nadella the third CEO in its history this past February, we posited 10 questions he needed to answer to ensure Microsoft's future relevance to enterprises. As Nadella's...

    • Downloads: 195
  • For Application Development & Delivery Professionals

    Report:Craft Your Future State BI Reference Architecture

    Road Map: The Business Intelligence Playbook

    In the face of rising data volume and complexity and increased need for self-service, enterprises need an effective business intelligence (BI) reference architecture to utilize BI as a key corporate...

    • Downloads: 1854
  • For Application Development & Delivery Professionals

    Report:Are You Ready For SharePoint's Big Pivot?

    What You Need To Know To Make The Shift To SharePoint 2013

    With the latest release of SharePoint in early 2013, Microsoft pivots in earnest from conventional software to subscription cloud services. Among SharePoint releases, the 2013 edition carries big...

    • Downloads: 318
  • For Application Development & Delivery Professionals

    Report:The Forrester Wave™: Enterprise Business Intelligence Platforms, Q4 2013

    The 11 Providers That Matter Most And How They Stack Up

    In Forrester's 72-criteria evaluation of enterprise business intelligence (BI) platform vendors, we identified the 11 most significant software providers — Actuate, IBM, Information Builders,...

    • Downloads: 1253
  • For Application Development & Delivery Professionals

    Report:HEROes Are Using Skype — Embrace It

    How To Manage Public UC Based On Skype And Mitigate Risk

    Infrastructure and operations (I&O) professionals who manage unified communications (UC) must decide how to incorporate public connections based on Skype software. HEROes in today's enterprises...

    • Downloads: 218
  • For Application Development & Delivery Professionals

    Report:14 Digital Customer Experience Tools To Engage With Your Customers

    Tools And Technology: The Digital Experience Delivery Playbook

    Software platforms and applications that support digital experiences present challenges to tech buyers, who are discovering a vast and immature market. Application development and delivery (AD&D)...

    • Downloads: 1508
  • For Application Development & Delivery Professionals

    Report:IT Industry Disruptions Fuel Renewed Asia Pacific Market Growth

    Forrester's 2013 Predictions For Asia Pacific

    2013 will be a transformative year for IT adoption in Asia Pacific (AP); multiple IT trends will converge to drive industry disruptions and help spur renewed growth in IT spending. Overall, we...

    • Downloads: 465
  • For Application Development & Delivery Professionals

    Report:Contextual Delivery And Cross-Channel Analytics Revolutionize Digital Experiences

    Understand The Changing Technology Landscape To Identify New Areas Of Opportunity

    AD&D pros have had an uphill journey to support digitally enabled customer experiences as they navigate the coordination of existing investments and management of a complicated technology ecosystem....

    • Downloads: 559
  • For Application Development & Delivery Professionals

    Report:Corporate-Sponsored Degree Programs Provide Value But Don't Guarantee Employee Retention

    Corporate higher education degree programs attract new employees. They provide an opportunity to continue working while earning an MBA, a master's degree, or another degree or certification that...

    • Downloads: 94
  • For Application Development & Delivery Professionals

    Report:Trends In ETL Adoption

    This data chart examines ETL adoption trends based on a survey of 173 professionals who have purchased ETL software at their organizations.

    • Downloads: 62
  • For Application Development & Delivery Professionals

    Report:Benchmark Your BI Environment

    Benchmarks: The Business Intelligence Playbook

    Organizations increasingly realize the necessity of quantitatively measuring the performance of their enterprise software and applications. But quantitative measurements of the performance of...

    • Downloads: 405
  • For Application Development & Delivery Professionals

    Report:Master Data Management: Customer Maturity Takes A Great Leap Forward

    Inquiry Spotlight On Master Data Management, Q1 2010 to Q2 2011

    Master data management (MDM), the business capability charged with finally delivering that elusive single trusted view of critical enterprise data, is far from being a mature, commoditized competency...

    • Downloads: 1058
  • For Application Development & Delivery Professionals

    Report:The Forrester Wave™: Enterprise Hadoop Solutions, Q1 2012

    Amazon Web Services, IBM, EMC Greenplum, MapR, Cloudera, And Hortonworks Lead This Emerging Market, With Seven Others Serving Key Niches Close Behind

    In Forrester's 15-criteria evaluation of enterprise Hadoop solution providers, we found that in the Leaders category, Amazon Web Services led the pack due to its proven, feature-rich Elastic...

    • Downloads: 2230