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May 17, 2005 Microsoft's Xbox 360: First To MarketGame Console Round 2: Microsoft Comes Out FightingThis is the first document in the "Next-Generation Consoles" series. by Paul Jackson with Ted Schadler Executive Summary (This is a document excerpt)Microsoft's Xbox 360, shown to industry professionals on Monday at the E3 2005 conference, has Redmond lighting up the leader board in the game console market. High-definition games, free online connectivity, and a high degree of device and gaming personalization set the pace for where Microsoft wants to take the market. But with the unveiling of the Sony's more powerful PlayStation 3 and the continued huge loses from Microsoft's games division, the Xbox 360 is by no means a guaranteed success.
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Using Social Media For Product Development
Original air date: Wednesday, September 16, 2009 Also in this series:
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