For Business Process & Applications Professionals (Length: 5 pages)

December 22, 2004

Weighting eService TechRankings™ Functionality For Government

by John Ragsdale

with Gene Leganza, Jessica Harrington


Executive Summary (This is a document excerpt)

In the early days of eService, public sector projects shared the same goals as private sector projects: cost-cutting. But some of the newer eService drivers, such as upsell and cross-sell, are not shared by government agencies shopping for agent- and customer-facing tools, making it more challenging for government buyers to navigate vendor messaging to identify needed functionality. Public sector companies should concentrate primarily on eService criteria like content management, search technology, and email automation and place less emphasis on areas like Web collaboration and dynamic generation of messages and offers.

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Technology: Customer Relationship Management, Packaged Applications
Industry: Government
Geography: Asia Pacific, Europe, North America

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