January 12, 2005
Keeping Financial Transactions Online
Stronger And More Visible Security Will Attract Customers
by Jonathan Penn, Penny Gillespie
with Bill Doyle, Adele Sage
Executive Summary (This is a document excerpt)
Fraud and identity theft continue to rise, making consumers and small business owners more concerned and skeptical about online security and data privacy. If financial organizations want to continue their online momentum, then they must redefine the balance between security and customer convenience. Smart firms will be more overt in demonstrating stronger security and promoting this as an element of customer advocacy.
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WHAT IT MEANS
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Forrester discussed this topic with dozens of security and business executives at leading financial firms and with many security vendors focused on fighting fraud and identity theft. Related Research Documents
December 10, 2004, Trends
December 2, 2004, Trends
April 7, 2004, Best Practices |
Customers' Security Concerns Threaten Online Finance
Firms Underestimate The True Cost Of The ProblemFind Documents In Related CategoriesThis document falls under the following categories. Click on a link below to find similar documents.
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Original air date: Tuesday, June 16, 2009
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