Length: 22 pages  
Laura Ramos April 26, 2005
Time To Revitalize Lagging Pharma Portals
Use Audience and Process Insights To Rethink Portal Investment
by Laura Ramos
with Bradford J. Holmes, Sara E. McAulay, Shivika Asthana

This is a document excerptEXECUTIVE SUMMARY

Life sciences firms bought portals early, but their initial projects ran aground as departmental pilots failed to cross organizational boundaries or finance prerequisite infrastructure like user directories, security, and common taxonomy. Doubling down on next-generation investments, pharma firms must revise their portal strategy investments now and apply them to role-based processes that bridge functional boundaries. Using portals to support collaborative, ad hoc processes, large drug manufacturers will build Innovation Networks that offer big payoffs in new drug innovation and adaptive clinical trials.

TABLE OF CONTENTS

NOTES & RESOURCES

itemPharma Firms Let Portals Drift Off Course

itemPortal Efforts Fragment Early

itemLife Sciences Lag Behind In Effective Portal Use

itemRevisit Portal Business Case By Focusing On Audience And Process

itemPortals Drive Drug Discovery And Clinical Trial Payoffs Via Innovation Networks

recommendations

itemHow Pharma Can Keep Portal Projects On The Right Track

WHAT IT MEANS

itemInteraction Platforms Support Innovation Networks

itemSupplemental Material

Forrester surveyed and interviewed executives at top 40 life science firms, including: Abbott Laboratories, AstraZeneca, Boehringer Ingelheim, Forest Laboratories, GlaxoSmithKline, Merck, Novartis, Pfizer, Roche, sanofi-aventis, and Wyeth.

Related Research Documents

itemMaking Portals Work

August 25, 2004, Best Practices

itemInnovation Networks

June 17, 2004, Forrester Big Idea

itemPortal Projects In Search Of A Purpose

April 21, 2004, Trends

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Analyst: Laura Ramos
Industry: Healthcare & Life Sciences, Pharmaceuticals & Biotechnology
Geography: Asia Pacific, Europe, North America

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