Executive Summary (This is a document excerpt)

Though light on technical and business model details, Nintendo's announcement of its next-generation Revolution video game console in Los Angeles last week offers tantalizing insight into where the Kyoto giant is heading. Pure fun games, a focus on new gamers, and downloadable game title distribution show a company that is serious about helping consumers have fun. But in the coming battle with Sony and Microsoft for next-generation game consoles, Nintendo needs to coolly evaluate where its future lies — even if that means getting out of the home console hardware business to focus on game titles and experiences.

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