Executive Summary (This is a document excerpt)

On March 28, private-equity firm Francisco Partners purchased NetIQ's WebTrends division for $94 million in cash. Forrester's take? The investors, backed by a $2.5 billion fund, got a great deal — and now they've got the perfect opportunity to turn WebTrends into an online marketing and analytics powerhouse. Their next moves should be to acquire firms in adjacent markets, grow WebTrends' global presence, and then clean up in the public markets in three years.

Buy Risk-Free

Download and print PDF immediately. Price: US $199

Our Money-Back Guarantee: If you are not completely satisfied, return it for a full refund within three weeks of your online purchase.

Already a Forrester Client?
Log in to read this document.