(Length: 13 pages)
December 23, 2005
European Mobile Forecast: 2005 To 2010
by Niek van Veen
with Michelle de Lussanet, Lizet Menke
Executive Summary (This is a document excerpt)
2004 saw the widespread emergence of commercial 3G services in Europe. To see if consumers will sign up for these services, we updated our Western European mobile user forecast. To do this, we interviewed mobile operators and vendors about the state of the market and analyzed consumer data. 3G will only eventually take the lead over GSM-only and GPRS phones in 2010. 3G uptake will grow fastest in Italy and the UK because of the aggressive marketing approach that operators in these countries are taking; Finland and Belgium will lag. But despite 3G phone use becoming mainstream, mobile Internet services adoption will remain sluggish.
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WHAT IT MEANS
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We built five-year forecasts for Western European mobile subscriber penetration, the split by technology (GSM, GPRS, and UMTS), and mobile Internet adoption and usage. Inputs to the model include interviews with executives at 25 European mobile operators, Forrester's Consumer Technographics® data, and industry sources. Related Research Documents
January 13, 2005, Trends
August 9, 2004, Trends July 23, 2004, Market Overview |
Operator Ambitions And Market Realities Determine Mobile Adoption
Operators Still Face Network Build-Out ProblemsFind Documents In Related Categories |
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Original air date: Wednesday, October 03, 2007
Special Features
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