For Information & Knowledge Management Professionals (Length: 12 pages)

January 12, 2006

Too Much Portal, Not Enough Portal Strategy

by Matthew Brown

with Kyle McNabb, Connie Moore, Lucy Fossner


Executive Summary (This is a document excerpt)

First-generation corporate portals aspired to be enterprisewide solutions to a broad and diverse set of departmental problems. Initially, IT stared down a fire hose of features and back-end integrations offered by portal vendors. But it quickly found that "out of the box" meant six-to-12-month implementations, leading to questionable economic return and unmet expectations. It's difficult to make portals and even harder to justify them. To avoid the painful lessons of first-generation portals, enterprises should follow five steps in defining a portal strategy that focuses on what counts: the right leadership, business context, user needs, prioritization, and actively managing change.

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TABLE OF CONTENTS

NOTES & RESOURCES

itemDevelop A Portal Strategy To Create Value

itemFive Steps To Defining A Portal Strategy

itemStep 1: Build A Multifunctional Team, Recruit A Multifunctional Leader

itemStep 2: Assess The Current Macro- And Micro-Level Portal Context

itemStep 3: Base Portal User Profiles On Core User Tasks, Usage Metrics, And Patterns

itemStep 4: Organize A Portal Portfolio And Identify The Planning Horizon

itemStep 5: Think Of The Portal As The Destination, Not The Technology

recommendations

itemEnterprises: Think Strategy First, Technology Second

Forrester interviewed portal project leaders and steering committee members.

Related Research Documents

itemPortal Projects In Search Of A Purpose

April 21, 2004, Trends

itemBest Practices For Employee Portal Design

June 16, 2003, Report

itemEnterprise Portal Implementation Framework: Crossing Boundaries And Delivering Value

January 7, 2003, Planning Assumption

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Analyst: Matthew Brown
Technology: Enterprise Portals & Search, Information & Knowledge Management
Geography: Asia Pacific, Europe, North America

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Ratings and Comments
Rating: 6 out of 10
based on 3 ratings across all roles.
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