(Length: 3 pages)

January 13, 2006

IBM SurfAid Analytics Shows Potential In The Web Analytics Market

The Forrester Wave™: Vendor Summary, Q1 2006

by Nate L. Root

with Bob Chatham, Caroline L. Carney


Executive Summary (This is a document excerpt)

IBM has a passable Web analytics tool in its SurfAid Analytics Version 2 service. While not competitive with top-ranked products on usability, features, and scalability, the just-launched Version 3 service could change that situation and make IBM a more serious contender — especially if the SurfAid product team begins to better leverage IBM's resources.

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This document falls under the following categories. Click on a link below to find similar documents.

Technology: Customer Experience, Customer Experience Management, Design & Usability Processes
Geography: Asia Pacific, Europe, North America

The Forrester Wave. Smart data for smart decisions.

This scorecard summary is featured in:

The Forrester Wave™: Web Analytics, Q1 2006


View vendor summaries for other vendors in this Forrester Wave: Coremetrics, IBM, NetRatings, Omniture, Sane, SPSS, Visual Sciences, WebSideStory, and WebTrends



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