September 1, 2006

How To Build The Foundation For Profitable Global Trade

Ensuring Companies' Long-Term Success In International Expansion

by Noha Tohamy, Patrick M. Connaughton

with Michael Rasmussen, Elisse Gaynor

Executive Summary (This is a document excerpt)

As globalization becomes a reality for any manufacturer or retailer looking to expand internationally, firms struggle to quantify the costs associated with a highly distributed global supply network. Costs can range from direct setup and ongoing management costs to indirect costs resulting from losses in supply chain adaptability. Any company looking to expand globally must view global trade as a business goal that will undoubtedly have an impact on most functional areas. To better plan for global expansion, firms must gauge the long-term fit of their products in new markets, make the necessary changes to functional groups responsible for global trade, and invest in the best solutions for continuous global trade management.

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