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(Length: 20 pages)
September 20, 2006 Global Extended Internet Forecast: 2006 To 2012Vendors Must Focus On Business Processes To Win RFID And Sensor DealsThis is the second document in the "Future Of The Extended Internet, RFID, And Sensor Networks" series. by Christine Spivey Overby, Ellen Daley, Andrew Bartels with Jennifer Joseph Executive Summary (This is a document excerpt)Cross-industry investments in Extended Internet technologies — such as RFID and sensor networks — drive what will be an $11.6 billion global market by 2012. Vendors looking to capture a piece of this market must abandon generalist sensor and RFID messaging in favor of process-specific solutions. How? By whittling down the number of processes on which each focuses, ratcheting up sales and marketing in these chosen areas, and creating partner ecosystems that support bundled Extended Internet solutions. Buy Risk-FreeDownload and print PDF immediately. Price: US $499 Our Money-Back Guarantee: If you are not completely satisfied, return it for a full refund within three weeks of your online purchase. Already a Forrester Client?
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Archived Teleconference:
Is The US Ready For Mobile Marketing?
Original air date: Wednesday, January 24, 2007 Special Features2 Forecasts Research on future technology trends or innovation Also in this series:
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