For Business Process & Applications Professionals (Length: 6 pages)

February 21, 2007

NetSuite Is A Strong Performer In Midmarket CRM Suites

The Forrester Wave™ Vendor Summary, Q1 2007

by Liz Herbert

with Sharyn Leaver, William Band, Chip Gliedman, Ian Schuler, Mary Ann Rogan


Executive Summary (This is a document excerpt)

NetSuite is the only software-as-a-service (SaaS) vendor that offers tightly integrated customer relationship management (CRM), enterprise resource planning (ERP), and eCommerce — meaning that it can support end-to-end processes and functionality that CRM specialists can't, such as quote-to-order and upsell/cross-sell analytics based on a customer's purchase history. The product's built-in Web store and strong product capabilities make it a good choice for small and medium-size online retailers, wholesalers, and high-tech companies. NetSuite's lack of integration tools and prebuilt connectors combined with its point-and-click plus JavaScript approach to customization make it less of a fit for larger deployments with more complex customization and integration needs.

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Analyst: Liz Herbert
Technology: Application Development, Customer Relationship Management, IT Management, IT Organization, IT Services, Outsourcing, Packaged Applications
Geography: Asia Pacific, Europe, North America

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