For Consumer Product Strategy Professionals (Length: 3 pages)

January 16, 2007

CES 2007: The End Of The High-Definition DVD Format War?

Hardly, But New Dual-Format Announcements Muddy The Market Waters

by Paul Jackson

with Ted Schadler


Executive Summary (This is a document excerpt)

The first products offering compatibility between the rival Blu-ray and HD-DVD formats were announced at CES last week. Two very different approaches offer solutions from both ends of the value chain: Create a dual-format disc or a dual-format home player. Ultimately, this is good news for consumers and content owners — but it will cause a muddle for retailers and competing consumer electronics (CE) companies.

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Analyst: Paul Jackson
Industry: Consumer Electronics, Consumer Media & Entertainment, Media & Entertainment, Television
Geography: Asia Pacific, Europe, North America

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