For Business Process & Applications Professionals (Length: 5 pages)

April 6, 2007 (updated April 13, 2007)

Oracle's Siebel CRM Is A Leader In The PRM Tools Market

The Forrester Wave™ Vendor Summary, Q2 2007

by William Band

with Sharyn Leaver, Liz Herbert, Mary Ann Rogan, Ian Schuler


Executive Summary (This is a document excerpt)

Siebel's new owner, Oracle, is intent on sustaining the Siebel leadership position in the CRM market. Along with Oracle's Siebel CRM for enterprise customers, the product family includes Oracle's Siebel On Demand and Oracle's Siebel CRM Professional Edition for the midmarket. The Siebel PRM solution has achieved best-of-breed status for functionality: partner setup and configuration, collateral management, partner management, partner program management, sales management, partner training, and partner analysis. Support for B2B eCommerce is less robust but sound for most requirements. The downside: Complexity drives lengthy implementation schedules and high costs. The product is best suited for buyers that value advanced functionality tailored for specific industries and the ability to support global organizations.

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Analyst: William Band
Technology: Application Development, B2B Sales & Marketing, Corporate Strategy, Customer Relationship Management, Packaged Applications, Technology Vendor Alliances & Partnerships
Geography: Asia Pacific, Europe, North America

The Forrester Wave. Smart data for smart decisions.

This scorecard summary is featured in:

The Forrester Wave™: Partner Relationship Management Tools, Q2 2007


View vendor summaries for other vendors in this Forrester Wave: BlueRoads, Click Commerce, NetSuite, Oracle EBS, Oracle Enterprise PeopleSoft, Oracle Siebel CRM, Oracle Siebel CRM On Demand, salesforce.com, and SAP



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