For eBusiness & Channel Strategy Professionals
(Length: 5 pages)
October 5, 2007
The $115 Billion Individual Health Insurance Opportunity
A Market That Is Ripe For The Picking
with Carrie Johnson, Julie Snyder, Brendan McGowan
Executive Summary (This is a document excerpt)
The individual health insurance market is slowly but steadily growing, driven by the gradual erosion of employer-sponsored coverage, the rising population of uninsured, and a government that continues its efforts to expand coverage to all citizens. To grab a piece of this $115 billion market, health plan eBusiness, channel, and product management professionals need to continue performing in the B2B space while transforming to support a new B2C model.
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Archived Teleconference:
What You Need To Know About Health 2.0
Original air date: Monday, August 04, 2008
Original air date: Monday, August 04, 2008
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