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Length: 7 pages
For Technology Product Management & Marketing Professionals
December 17, 2007Green Progress In Enterprise IT Higher Stakes For Tech Marketers As Green IT Principles Spread by Christopher Mines This is a document excerptEXECUTIVE SUMMARY
Forrester conducted its second survey of enterprise IT professionals to learn about awareness and adoption of environmental principles in corporate computing. Our October survey shows steady advancement of green IT activities, re-emphasizing the importance to technology marketers of getting their green messaging right.
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The Dawn Of Green IT Services
Original air date: April 11, 2008
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