For Technology Product Management & Marketing Professionals (Length: 17 pages)

March 4, 2008 (updated September 25, 2008)

The Dawn Of Green IT Services

A Market Overview Of Sustainability Consulting For IT Organizations

by Christopher Mines

with Christine Ferrusi Ross, Eric G. Brown, Christina Lee, Emily Van Metre


Executive Summary (This is a document excerpt)

Enterprises are increasingly going green, and looking to IT operations to help them reduce corporate energy consumption and become more environmentally responsible. Some IT shops are responding by seeking help from professional services providers that assess, plan, and implement green initiatives for procurement, operation, and disposal of IT assets and processes. Strategists at a broad set of IT services providers — from data center specialists like HP and Intel to corporate strategy consultants like Accenture and Deloitte — are positioning to participate in this nascent market, which we project will peak at $4.8 billion in user spending in 2013 before gradually declining thereafter.

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TABLE OF CONTENTS

NOTES & RESOURCES

itemA New Frontier For IT Services Providers — Help For IT Shops Going Green

itemWe Project A Peak Of $4.8 Billion In Green IT Services Spending In 2013

itemEuropean Companies Lead, Asia Pacific Lags

itemSome Industries Are Ripe Today

itemThe Shape Of Green IT Services Engagements

itemPhase One: Assessment Provides The Baseline

itemPhase Two: Planning Detailed Initiatives

itemPhase Three: Implementation Makes It Happen

itemMapping Services Provider Capabilities

itemVendors Bring A Variety Of Green IT Services From Different Angles

itemVendor Strategists Must Address The Data Center Today, The Entire Business Tomorrow

recommendations

itemStrategists Face Positioning And Growth Decisions

itemSupplemental Material

Forrester conducted 12 in-depth vendor interviews, and drew on enterprise survey data, client inquiries, and four user company interviews for this report.

Related Research Documents

itemGreen Progress In Enterprise IT

December 17, 2007

itemTopic Overview: Green IT

November 26, 2007

itemTapping Buyers' Growing Interest In Green IT

May 10, 2007

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Analyst: Christopher Mines
Technology: B2B Sales & Marketing, Data Center Management, Governance, Risk, & Compliance, IT Consulting, IT Infrastructure & Operations, IT Services, Outsourcing, Product & Solutions Strategies, Security & Risk, Sourcing & Procurement, Sourcing Strategy & Execution, Systems Integration
Special Feature: Forecasts
Geography: Asia Pacific, Europe, North America

Archived Teleconference:
Enterprise Carbon And Energy Management Systems
Original air date: Thursday, November 19, 2009

Special Features

2 Forecasts

Research on future technology trends or innovation

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Ratings and Comments
Rating: 10 out of 10
based on 1 ratings across all roles.
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