For Business Process & Applications Professionals (Length: 13 pages)

November 5, 2007

SAP Changes Course With Major Acquisition

ERP Leader Accelerates Growth Strategy With Business Objects Acquisition

by Boris Evelson, Paul D. Hamerman

with Connie Moore, Rob Karel, R "Ray" Wang, Merv Adrian, Norman Nicolson


Executive Summary (This is a document excerpt)

SAP, in a complete turnaround from its prior organic growth and "tuck-in" acquisitions strategy, announced its intention to acquire Business Objects on October 7, 2007. This move parallels similar big bang acquisitions by its application rival, Oracle, including Oracle's acquisition of Hyperion earlier this year. It adds offerings recognized as Leaders in Forrester Wave™ evaluations for extract, transform, and load (ETL) technology, as well as business intelligence and reporting to the SAP portfolio. The deal continues the stunning consolidation in business performance solutions (BPS) and business intelligence (BI), driven by unrelenting growth of user demand for information. BI and BPS applications will remain at the front and center of enterprise strategies for performance optimization and competitive differentiation for the foreseeable future. The pending acquisition of Business Objects is an enormously complicated undertaking for SAP, however — not only culturally, but also in terms of products and partnerships.

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TABLE OF CONTENTS

NOTES & RESOURCES

itemSAP Departs From Its Longtime Organic Growth Strategy

itemThe Integration Road Map Looks Bumpy

itemOverlaps Abound In Business Performance Solutions

itemBusiness Intelligence Is The Main Deal Objective . . .

item. . . But It Will Be Challenging To Realize Value

recommendations

itemHang On Tight

WHAT IT MEANS

itemApplications And BI Will Continue To Consolidate

itemSupplemental Material

Forrester interviewed five vendors and two user companies, including Business Objects, Cognos, JPMorgan Chase, SAP, TechPar Group, Textra Group, and UBS.

Related Research Documents

itemIt's Time To Reinvent Your BI Strategy

October 23, 2007

itemThe Forrester Wave: Business Performance Solutions, Q4 2007

October 10, 2007

itemHyperion Acquisition Boosts Oracle's Position In Business Performance And BI

March 19, 2007

Find Documents In Related Categories

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Analyst: Boris Evelson, Paul D. Hamerman
Technology: Application Development, Application Infrastructure Technologies, B2B Sales & Marketing, Business Intelligence, Corporate Strategy, Information & Knowledge Management, Mergers & Acquisitions
Industry: Computer Software Industry, High-Tech, Tech Sector Economics
Geography: Asia Pacific, Europe, North America

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Rating: 9 out of 10
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