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For eBusiness & Channel Strategy Professionals
(Length: 15 pages)
September 22, 2008 Pulling The Plug On Paper StatementsNorth American TechnographicsThis is the third document in the "eStatement Adoption" series. with Benjamin Ensor, Peter Wannemacher, Courtney Tincher Executive Summary (This is a document excerpt)Adoption of eStatements in the US continues to grow strongly, as seen in data from Forrester's North American Technographics® Financial Services Online Survey, Q2 2008. More than 55% of online checking, savings, and credit card customers today receive an eStatement. That's up from slightly more than 40% in 2006. Checking eStatement adoption alone jumped 11% in less than one year. Nearly one in three online consumers find little use for any statement — all the information they need is available online. Concern for the environment motivates half of all paperless consumers to switch. And 70% of consumers still receiving paper statements could also be convinced to move to online only. What would make them switch? As little as $5 for half of Gen Y and Gen X holdouts, while Boomers and Seniors are looking for more statement storage options. Buy Risk-FreeDownload and print PDF immediately. Price: US $1749 Our Money-Back Guarantee: If you are not completely satisfied, return it for a full refund within three weeks of your online purchase. Already a Forrester Client?
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Archived Teleconference:
Is There An App In Your Mobile Banking Future?
Original air date: Monday, June 29, 2009 Also in this series:
Survey ExplorerFind out if Forrester has asked survey questions relevant to your products or market opportunities.
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