For Vendor Strategy Professionals (Length: 15 pages)

July 13, 2009

Platform-As-A-Service Market Sizing

A New $15-Billion-Plus Market Awaits Vendors

by Stefan Ried, Ph.D.

with Jean-Pierre Garbani, Andrew Bartels, Miroslaw Lisserman


Executive Summary (This is a document excerpt)

The increasing adoption of software-as-a-service (SaaS) across the world requires software vendors to look for a more efficient way of deploying business applications on multitenant platforms. Because independent software vendors (ISVs) are starting to realize the value of platform-as-a-service (PaaS) offerings, Forrester has applied its sizing methodology for emerging markets to this new platform market. A 6-step approach provides a reproducible sizing tool and can be updated by vendor strategy professionals depending on the economic climate. Based on the current assumptions, the PaaS market will grow over eight years to a size of $15.2 billion in total volume.

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TABLE OF CONTENTS

NOTES & RESOURCES

itemSizing An Emerging Market

itemStep 1: PaaS Hits The Market In Three Scenarios

itemStep 2: Each Market Scenario Reaches A Different Saturation

itemStep 3: The PaaS Market Will Take Off In 2010

itemStep 4: Map Revenues To The Market Adoption Along An S-Curve

itemStep 5: The Long-Term PaaS Market Strongly Correlates To The Commercial Software Market

itemStep 6: Is This A New Market?

itemThere Is An Opportunity For SaaS Application Vendors And Middleware Vendors

WHAT IT MEANS

itemThe $15-Billion-Plus PaaS Market Is Still Open To All Kinds Of Vendors

itemSupplemental Material

This document applies Forrester's business-to-business (B2B) forecast methodology to the PaaS market. The full model is available for download and can be adapted according to the development of the economy.

Related Research Documents

itemClouds Appearing In The Sky Of Outsourcing

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itemTechRadar™ For Sourcing & Vendor Management Professionals: Software-As-A-Service

March 12, 2009

itemForrester's Platform-As-A-Service Reference Architecture

February 20, 2009

itemIntroducing Forrester's B2B Technology Market Forecasting

April 8, 2008

Find Documents In Related Categories

This document falls under the following categories. Click on a link below to find similar documents.

Analyst: Stefan Ried, Ph.D.
Technology: Application Development, Application Infrastructure Technologies, Architecture & Technology Strategy, B2B Sales & Marketing, Computer Architectures, IT Adoption, IT Infrastructure & Operations, IT Services, IT Spending & Budgeting, Outsourcing, Product & Solutions Strategies, Systems Integration
Industry: Computer Software Industry, High-Tech, Professional Services, Tech Sector Economics
Geography: Asia Pacific, Europe, North America

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Rating: 10 out of 10
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