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For Consumer Product Strategy Professionals
(Length: 8 pages)
October 21, 2009 US Portable Media Player Forecast, 2009 To 2014by Sonal Gandhi with David Card, Mark Mulligan, Erik Hood Executive Summary (This is a document excerpt)The recession and cannibalization by phones are among the factors contributing to the slowing of the dedicated media player market. Forrester expects unit sales to grow at a compound annual growth rate (CAGR) of 2.5% in the next five years. The user base for dedicated media players will plateau lower than previously expected, with penetration levels of 34% of US adults. Given their current popularity, devices with Wi-Fi connectivity will constitute more than a third of the dedicated media player install base by 2014. Buy Risk-FreeDownload and print PDF immediately. Price: US $499 Our Money-Back Guarantee: If you are not completely satisfied, return it for a full refund within three weeks of your online purchase. Already a Forrester Client?
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Special Features4 Forecasts Research on future technology trends or innovation
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