For Business Process & Applications Professionals (Length: 20 pages)

July 23, 2009

Mighty Mashups: Do-It-Yourself Business Intelligence For The New Economy

by James G. Kobielus

with Rob Karel, Boris Evelson, Charles Coit


Executive Summary (This is a document excerpt)

Enterprise business intelligence (BI) professionals face severe resource constraints, and the soft economy keeps budgets tight. One consequence is a lengthening queue of user requests to develop and revise reports, dashboards, cubes, and other analytic applications and data structures. To reduce the pressure on IT and satisfy user requests, information and knowledge management (I&KM) professionals provide users with self-service "mashup" capabilities. BI mashup tools let information workers handle some BI development tasks themselves from within their browsers, Excel spreadsheets, and other client applications. Mashup features, available in various vendors' BI environments, let nontechnical users build personalized, context-rich, role-tailored, ad hoc views of disparate data and explore information in greater depth. These features can enhance information worker productivity, accelerate delivery of actionable intelligence, and reduce the development burden on overstretched IT staff in a tight economy. Still an emerging practice, mashup-style BI leverages organizations' investments in both BI tools and interactive Web 2.0 technologies.

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TABLE OF CONTENTS

NOTES & RESOURCES

itemBusiness Intelligence Development Resources Are Stretched Thin

itemFrustrated Users Demand Self-Service BI

itemEmpowering BI Users Via Mashup

itemMashup Is Still An Emerging BI Practice

itemMashup Implementers Address Many BI Needs

itemEarly Adopters Realize Mashup Payoff

itemDo-It-Yourself BI, But Within Limits

RECOMMENDATIONS

itemNow Is A Good Time To Adopt Mashup For Self-Service BI

itemSupplemental Material

Forrester interviewed vendor companies including Actuate, Composite Software, CORDA Technologies, Denodo Technologies, eThority, IBM Cognos, InetSoft Technology, Information Builders, Kapow Technologies, Microsoft, SAP Business Objects, and TIBCO Spotfire. We also interviewed user company case studies in several verticals.

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Analyst: James G. Kobielus
Technology: Application Strategy & Selection, Business Intelligence, Information & Knowledge Management, Packaged Applications, Sourcing & Procurement, Sourcing Strategy & Execution
Geography: Asia Pacific, Europe, North America

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Rating: 10 out of 10
based on 2 ratings across all roles.
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