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For Consumer Product Strategy Professionals
(Length: 5 pages)
January 9, 2009 Top European Consumer Mobile Predictions For 2009by Pete Nuthall with Michelle de Lussanet, Ian Fogg, Julie A. Ask, Thomas Husson, Laura Wiramihardja Executive Summary (This is a document excerpt)The economic recession will cast its shadow over the mobile world in 2009. The ramifications of consumers tightening their belts will become increasingly visible as the year progresses. Among the hardest hit will be the handset manufacturers as handset replacement cycles lengthen. During the inevitable cost cutting, operators' biggest investments — network upgrades — will be delayed, as 2009 promises to be the toughest year so far for the European consumer mobile industry. Buy Risk-FreeDownload and print PDF immediately. Price: US $499 Our Money-Back Guarantee: If you are not completely satisfied, return it for a full refund within three weeks of your online purchase. Already a Forrester Client?
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Archived Teleconference:
How Will The Economic Downturn Impact Mobile Operators?
Original air date: Thursday, December 04, 2008
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