Executive Summary (This is a document excerpt)

Even as IT reduces or holds budgets steady in many enterprise software sectors, business intelligence (BI) initiatives remain front and center in most enterprise business and IT agendas. As the demand for pervasive and comprehensive BI applications increases, the complexity and cost of large enterprise BI implementations are not easily reduced. Therefore it is now more critical than ever to demonstrate tangible value from BI by building bulletproof BI business cases. However, challenges including the grey boundary lines around which processes and tools to include, multiple BI components that typically need to be customized and integrated, and frequent unpredictability of BI system integration efforts make BI business cases an effort not for the faint of heart. This first document in the "ROI Of BI" research series reviews the major categories of BI business cases, analyzes typical BI ROI components, and argues against building an all encompassing, enterprisewide "über-business case" for BI. Future documents in this series will provide in-depth BI ROI models based on Forrester Total Economic Impact™ (TEI) methodology.

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